Heritage and Cultural Tourism Management

Heritage and Cultural Tourism
Management

TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................1
TASK 1............................................................................................................................................1
1.1 ..........................................................................................................................................1
1.2 Discussing the potential conflicts in conservation of heritage and culture tourism.........1
TASK 2............................................................................................................................................3
2.1 Purpose of heritage and culture in meeting the needs of different customers..................3
TASK 3............................................................................................................................................5
3.1 & 3.2 ................................................................................................................................5
TASK 4............................................................................................................................................5
4.1 Methods and media used for interpretation in heritage and culture tourism....................5
CONCLUSION................................................................................................................................7
REFERENCES................................................................................................................................8

INTRODUCTION
Tourism sector is rapid flourishing business in all over the world. This will provide many
types of adventure travelling like fun, travel to foreign countries, educational tours, gathering to
experience the historical sites and business tours. Cultural and heritage places are important for
experience ancient locations and understand their values (Cuccia and Rizzo, 2011). This report is
based on heritage and cultural tourism management in which the case of Lhasa, Tibet where
heritage and culture tourism management became essential. In this report, all the methods and
tools which are used for achieving the desired goals and objectives are discussed.
TASK 1
1.1
1.2 Discussing the potential conflicts in conservation of heritage and culture tourism
Tourism is fouled process which has many various perspectives that includes biophysical,
social, political, economic and ecological which positively supported to cultural and natural
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exercise. Tibet is framed as roof of the world and this will provide offers to the visitors a
collection of mind blowing environment, unique places and attractive locations. Capital of Tibet
is Lhasa and there are more than 10 million visitors come for visit to this country that include
both global and domestic travellers. Potential conflicts has been arises in Lhasa which is Tibet
capital (Alvarez and Korzay, 2011). The largest conflicts is occurs between Chinese
government and Tibet. Now authorities are mainly focus on resolving all necessary conflicts.
Government has plan to invest in approximately $4.3 million in these location which attract
large number of visitors in future time period. In the cultural and heritage tourism sector,
conflict is occurs when people of Lhasa city are leaving that place of its environment problem.
The city people realise that structure will damage and provide big effect on the conventional
building of the places and it directly affects the USP of the country.
Tibet capital which is Lhasa have not tremendous and epicurean monuments but it has attractive
place. People visit here for harmony and relaxation. Lhasa has many places which is famous for
their marvellous locations. Barkhor shopping centre, Dalai Lama's former summer palace,
Potala Palace surrounded by Chakpori Hill in right, Ramocghe temple. The river of Lhasa like
Lake Nmastaso Yangpachen Hot Spring and some other famous places which are offered to the
visitors in Lhasa (Al-hagla, 2010). The weak point for this tourism location is that they have
lack of advertisement, resources and other services. The tourism in Tibet are slightly controlled
and incommodious to gainful and continuously expand business. In 1950, china penetration,
Tibet is closed for outer world and it is opened after 1978. After that, Lhasa has tries to improve
its culture and heritage possession in effective manner. There are many forces which directly
impact on Lhasa city growth and development that deal with many conflicts related to heritage
and culture. The main aim of shopping and conveyance by Muslim minority people such as Han
Chinese, Hui. They are furious people who tired youth and gang women, children and men.
The other major conflicts is that there are lack of presentation and campaign done by
Chinese government and they required to solve it properly. The authorities are not provide
funds for tourism locations and that result visitors are not aware about these places in better
manner. Recently they provided all necessary security services, guide which help in attracting
more travellers towards that famous places (Ung and Vong, 2010). They cannot have latest
techniques and technologies which will aid tourist in suffering situations. The city has not
maintain records of misfortune conditions because lack of methods. Tibet is also growing
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