Exploring Functional Roles and Communication Methods in Hilton

This presentation explores different functional roles in the hospitality industry and their interrelation, communication methods and levels utilized in Hilton, coordination and integration within Hilton using examples, effectiveness of communication approaches, integration and monitoring within a particular department, and suggestions on how coordination and collaboration enhance overall venture performance.

UNIT 4: THE HOSPITALITY BUSINESS
TOOLKIT
ACTIVITY 2

TABLE OF CONTENT
◦ INTRODUCTION
◦ ACTIVITY 2
◦ Exploring different functional roles within hospitality industry and their interrelation.
◦ Explaining several communication methods and level utilized in Hilton.
◦ Reviewing coordination and integration within Hilton using examples.
◦ Analysing effectiveness of communication approaches, integration and monitoring within a particular department.
◦ Making valid judgements and suggestions on how coordination and collaboration enhance overall venture performance.
◦ CONCLUSION
◦ REFERENCES

INTRODUCTION
◦ Hospitality business toolkit refers to set of process, approaches, techniques, guidelines and
strategies that has been developed and utilized to assure desire outcomes obtain.
◦ Each practice, approach and technique plays important role in the companies that operates
under hospitality sector.
◦ The current presentation will be based on Hilton, which falls under the category of leading
hotel chains in the UK.
◦ The study will explain different functional roles in the industry and their interrelation.
◦ It will also justify communication methods, levels and coordination as well as integration
within chosen company, using appropriate examples.
◦ Furthermore, lastly the presentation clarify strategic suggestions with justification
appropriately.

Exploring different functional roles within hospitality industry and their
interrelation
Research and
development relation
with front office
department-
IT
interrelate
with
finance
department

Explaining several communication methods and level utilized in Hilton.
Verbal face to face-
Visual communication
Written communication

Cont..
In the world of business, there are different types of communication approaches available that majority of companies, whether they are small or large utilized for purpose
of making communication effective.
Verbal face to face-
◦ The current term may falls under the category of leading communication approaches in the business world.
◦ It may drive the attention of management toward conducting face to face communication, for purpose of sharing information with each other.
◦ The mode of interaction between individuals in verbal communication is oral that benefits everyone.
Written communication-
◦ Another approach or method of communication is written through which managers and employees may utilize e-mail, social media channels and other electronic tools or
systems.
◦ It may allow them to write a message or essential information in appropriate manner that make their interaction based on that quite easier, which is important for them.

Cont..
Visual communication-
◦ The current form of communication approach may take place through visual aids such as illustration, drawing, e-presentation, graphic
design and other electronic resources that plays important role.
◦ It helps to reach desire outcomes in term of increasing organizational performance and productivity level, even better than last few
years or months.

Cont..
◦ Extra-personal
◦ Interpersonal
◦ Intrapersonal
◦ Organizational
◦ Mass communication

Cont..
Extra-personal-
• It is the first communication level which refers to the procedure of effective interaction between individuals.
• This process may take place with human, non-human and entities as well.
• The appropriate understanding and collaboration between individuals may outcome to extra personal interaction.
Interpersonal-
• The second level of communication may encompass two parties such as sender and message receiver.
• They are able to utilize common language to transit information through oral and other types of communication method.
• It is quite essential for both parties to transit data in appropriate manner, as it may put direct impact on their performance and
productivity.
Intrapersonal-
• The current level of communication may enable sender and receiver to share and receive message appropriately, by using a specific
tool or technique.
• Intrapersonal communication is defined as interaction with one's self and also include self-talk, visualization and acts of imagination.
• It may help a person to boost their morale by making themselves clear about what need to do and think that is right.

Cont..
Organizational-
◦ According to organizational communication level, in a group based ventures companies, communication is considered as lifeblood
where individuals interact with each other, without facing any hurdle.
◦ It is fact that the flow of information and communication at this level inside the ventures may filter in up, down & horizontal
directions.
Mass communication-
◦ The last level of communication may drive the attention of management toward using different approaches such as newspaper,
periodicals, magazines and other.
◦ The utilization of each approach may enable people to interact with others and share information, without making any mistake that
affect the final outcomes.

Reviewing coordination and integration within Hilton using examples.
◦ Within Hilton effective coordination and integration is quite important, because it may put impact on hotel performance,
productivity and profitability.
◦ It can be review that coordination is essential, for which employees in the organization may conduct varied practices.
◦ For example, they may coordinate with each other by performing their individual roles in a group.
◦ It is one of the best technique or approaches that individual candidate in an organization may prefer to conduct, which drive their
attention toward setting beneficial and essential aims.
◦ Along with that, the current coordinative practice may enable them to take pleasure of achieving set goals as well, whether it is
short, long or medium term.
◦ It may enable firm to gain unpredictable benefits such as to serve the quality and the best services to customers, according to their
needs and requirements, which is quite challenging for an hospitality organization to do that.

Cont..
◦ Team coordination is effective and useful because it may help individual person to be productive and creative, that affect their
performance and effectiveness in positive manner. In the recent time, within the organizations' coordination between employees is
important as it increases the flow of information sharing and performance level. It is defined as strategic procedure of organizing
individual employee and teams performance so that candidates may work together appropriately and coordinatively.
◦ Along with coordination, management may take pleasure of increasing organizational performance, with consideration of integration.
It can be said that integration of new and existing candidates is so important in the Hilton, because it may make them capable to
deliver better outcomes and obtain the same, by communicating effectively.
◦ It is fact that employees' integration may not only depend on training and any kind of formal meeting with co-candidates. It may help
to create a positive and appropriate environment in the workplace that boost employees morale and confidence as well, that is
important for management to increase all the day.

Cont..
◦ It can be review that integration in the Hilton may affect business success and growth, positively. For instance, employee integration
may include motivation, for which leaders and managers are accountable.
◦ In the hotel, they may take approach to motivate people through non-financial and financial approaches, that help to reach and provide
desire outcomes.
◦ Employee engagement in decision-making is the best technique of employee integration that lead to increase organizational
performance and effectiveness, even better than last few years or months.
◦ There are different types of companies accessible in the hospitality industry, utilize this technique in appropriate manner, for purpose
of making communication effective and interest too.
◦ They may prefer to use the best and most influencing communication method, which candidates may utilize to grow and make
company progressive as always, that is important for them to do that, with consideration of organizational needs and requirements.

Analysing effectiveness of communication approaches, integration and
monitoring within a particular department.
Effectiveness of communication methods-
◦ Verbal, non-verbal and visual communication methods are quite effective, that management may utilized in the Hilton.
◦ The effectiveness of each method is that it may help employees and functional units such as front office department to achieve the aim
of hotel and strengthen value chain.
◦ It may drive their attention toward obtaining the desire outcome in term of sharing information to other functional units, that they may
utilize to work even better than last few weeks or months.
◦ As it may strengthen the value chain and other practices related to varied operations.

Cont..
Effectiveness of integration and monitoring-
◦ Appropriate integration and monitoring is also important, as their effectiveness may play important role to achieve the goals and
objectives of Hilton and also support to strengthen the value chain.
◦ Integration is effective because it helps to enhance the satisfactory level of stakeholders, who may engage themselves in aim
achievement.
◦ While, monitoring is also important and beneficial because it may aid to identify the areas for further development or improvement
related to employees and others performance in appropriate manner with usage of key approaches.

Making valid judgements and suggestions on how coordination and
collaboration enhance overall venture performance.
◦ It recommended to Hilton and its management that they can enhance business performance in appropriate and competitive manner, by creating
collaborative and communicative environment in the workplace.
◦ With these two approaches, they can obtain desire results and also make employees productive as well, which is essential for continuous
organizational success in the competitive hospitality industry, where competition level is high.
◦ It can be said that coordination and integration can enhance overall business performance, in term of providing group based task to employees.
◦ By making employees free to coordinate, management can enhance business performance as it can boost their confidence and give them chance
to be creative always, which is important and beneficial too.
◦ Employee engagement in the decision-making process is another strategy that management consider enhancing business productivity and
performance.
◦ It can make them creative and influencing, as well as productive that aid to deliver satisfactory services to customers and provide quality products
on time.

CONCLUSION
◦ From above presentation, it has been concluded that by working together, human resource management, finance, customer service and
other functional units has contributed to achieve key aims and objectives of hotel.
◦ They had gained competitive advantages by working in collaborative and coordinative manner, which is not that easy for any
department to do that.
◦ Furthermore, by summing up above discussion, it has been summarized that management has communicated appropriately and
effectively with staff members and clarified roles to them by using the best communication approaches.
◦ They had given tough competition to rivals by developing the best plans that also contributed to enhance venture performance.
◦ Moreover, it has been determined that coordination and effective communication has created positive environment, where employees
has performed productively.

REFERENCES
◦ Cyphert, D and et.al., 2019. Communication activities in the 21st century business environment. Business and Professional
Communication Quarterly. 82(2). pp.169-201.
◦ Gesell, C., Glas, A. H. and Essig, M., 2018. Business-to-Business communication in a dynamic environment: A systematic adductive
analysis referring to ramp-up management. Journal of Business-to-Business Marketing. 25(4). pp.339-355.
◦ Radovic Markovic, M. and Salamzadeh, A., 2018. The importance of communication in business management. In Radovic Markovic,
M., & Salamzadeh, A.(2018). The Importance of Communication in Business Management, The 7th International Scientific
Conference on Employment, Education and Entrepreneurship, Belgrade, Serbia.
◦ Zdolšek, M. and Sedej, T., 2022. Internal Communication between Employees of Different Generations and Educational Levels within
an Organization. Management. 19. p.21.