Developing Academic Literacy

This report discusses the corporate social responsibility of The Hilton hotel, including its background information, significance, and factors. It also explores how CSR can enhance the growth of the business.

DEVELOPING ACADEMIC
LITERACY

TABLE OF CONTENT
 INTRODUCTION
 MAIN BODY
 TASK 3
 Background information of the company
 Corporate social responsibility good for organization
 Significance of CSR
 Factors of corporate social responsibility
 CONCLUSION
 REFERENCES

TASK 2
What is required to do:
 In this report we will understand the corporate social responsibility of The Hilton hotel,
this report will provide the background of the company such as when it was established
and from which industry it is belonging.
 In the task 3, it will be answering the research questions which include corporate social
responsibility of the company and other questions.
 This report want to demonstrate the research questions with a specific topic such as
corporate social responsibility and how this can be used in the influencing and
enhancing the growth of the business.
 Research topic
 Corporate Social Responsibility

What shall I be doing:
 In this task I will be discussing corporate social responsibility, the CSR
is one of the most important duties and responsibility of the business
organization. The CSR plays an vital role in the business organization
and have various importance such as:
 Growth and development: when the business organization focus on
the growth and development of the company, then they look for
betterment of corporate social responsibility.

4. Information needed to answer the research question:
 Types of information gathering sources: primary information data collection method,
this method is been used by the business to gather all the fresh details and information
whereas another data collection method is secondary method.
 which provide details and information which is been already used by other researcher.
Data in this task is been taken from the primary and secondary methods which allow
researcher to gather accurate information about the company.
 The Hilton hotel and corporate information is been taken from secondary published
sources.

Keyword to use in search:
 Corporate social responsibility of the Hilton hotel.
 Hotel and luxury
 hospitality industry

Storing and organizing:
 Background information of the company:
 Corporate social responsibility good for organization
 Significance of CSR
 Factors of corporate social responsibility

Report structuring.
 The report is based upon the topic i.e. can corporate social responsibility os good for an
organization. For which initially the introduction over the CSR practices have been
taken place.
 In the next step, information and background of the chosen industry or company will
be discussed in the task 3. After that certain research questions will be prepared as per
the requirement of the topic that needs to be researched.
 The data will be collected through secondary method which will help the scholar to
understand the topic in detailed manner.
 Finally, at the end of the research, conclusion will be provided in order to address the
investigation in most fruitful and beneficial manner.

Gantt Chart
Task Mode Task Name Duration Start Finish Predecessors
Auto Scheduled Development of topic 1 day? Tue 11/23/21 Tue 11/23/21
Auto Scheduled Research over subject area 14 days? Wed 11/24/21 Mon 12/13/21 1
Auto Scheduled Setting of aims and objectives 6 days? Tue 12/14/21 Tue 12/21/21 1,2
Auto Scheduled Literature review 6 days? Wed 12/22/21 Wed 12/29/21 3
Auto Scheduled Research methodology 6 days? Fri 12/24/21 Fri 12/31/21 3
Manually Scheduled Data collection 12 days Fri 12/31/21 Sat 1/15/22 3,4,5
Auto Scheduled Primary 8 days Fri 12/31/21 Tue 1/11/22
Auto Scheduled Secondary 4 days Fri 12/31/21 Wed 1/5/22
Auto Scheduled Data analysis 11 days? Mon 1/17/22 Mon 1/31/22 6
Auto Scheduled Conclusion and
recommendations 6 days? Tue 2/1/22 Tue 2/8/22 9

Gantt Chart

INTRODUCTION
TASK 3
 Corporate social responsibility means the duties and responsibility of a business
towards society and environment.
 Almost every business organization build CSR for the betterment of themselves, their
stakeholders and the society.
 Social responsibility keep the business on track and by practising corporate social
responsibility business organization can be safe from the impact of society, economic
and environmental (Advantage, 2020).

BACKGROUND INFORMATION OF THE
COMPANY
 The Hilton was established in 1919 by Conrad Nicholson Hilton with the aim of
providing accommodation and luxury to the people.
 The Hilton is one of the most luxury hotel chain, this hotel chain have various
branches across the world. The company have brief background, at first this hotel was
started in Cisco, Texas.
 The founder of the hotel started this accommodation with the aim to established
reputation in the market (Noonan and Rankin, 2017).
 The owner had the vision to create something valuable and start the journey with some
friends and family and started the journey from the oil boom town Cisco and arranged
money to purchase old Mobley later which was converted into local hotel.

CORPORATE SOCIAL RESPONSIBILITY GOOD FOR
ORGANIZATION
 The CSR is useful for business as this boost productivity of Hilton hotels, that helps in
raising organization productivity and efficiency as it provides leverage to the corporate
sources that helps in conducting positive approach for business.
 It helps in determining programs that build efficiency in workforce that conducts
sustainability growth of business in desired manner.
 As this derives good for business as it provides effective role that emphasize growth in
market that boost productivity of business.
 It helps in maintaining corporate culture of business through facilitating productive
approach of business by working in productive environment. This conduct profitability
in business through deriving positive approach for business that helps in raising

SIGNIFICANCE OF CSR
 Improvise public image- In regard to this, it helps in improvising public image among
society and marketplace that helps in driven positive approach for business by
developing their productivity.
 Raises brand awareness and rewards- In order to this, the CSR conducts organization
by enhancing brand awareness and maintain reward in business.
 Saves cost efficiency- In respond to organization, this helps in secures cost through this
production and operation function increases organization productivity in effective
manner.

FACTORS OF CORPORATE SOCIAL
RESPONSIBILITY
 Environment responsibility- In order to this, CSR helps in emphasizing that factors are
to be considered of environment.
 Ethical responsibility- In respond to this, ethical responsibility helps in raising
organization productivity and efficiency in desired through maintaining ethical
consideration.
 Economic responsibility- In terms of organization, it facilitates economic duty by
following work and maintain economic condition of business in market sector.

CONCLUSION
 The report has been concluded about corporate social responsibility and background of
organization that plays key role in determining organization.
 In this has been determined significance, role and factors has been helps in
emphasizing growth of business in desired manner.
 It summarizes of corporate social responsibility that plays key role in function of
management that emphasizing it is good for organization.
 It will justify about how organization conducts growth of business through
emphasizing corporate social responsibility into consideration of business that helps
business in running organization that conducts good approach for business.

REFERENCES
 Advantage, C., 2020. Corporate Social Responsibility. CSR and Socially Responsible
Investing Strategies in Transitioning and Emerging Economies, 65.
 Agnihotri, A. and Bhattacharya, S., 2021. CSR fit and organizational attractiveness for
job applicants. International Journal of Organizational Analysis.
 Chou, E.Y. and et.al, 2021. Believe to go the extra mile: the influence of internal CSR
initiatives on service employee organizational citizenship behaviors. Journal of Service
Theory and Practice.
 Hsieh, Y.C. and et.al, 2021. What drives employees to participate in corporate social
responsibility? A personal characteristics-CSR capacity-organizational reinforcing
model of employees’ motivation for voluntary CSR activities. The International Journal