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Table of Contents INTRODUCTION...........................................................................................................................1 1. Critically evaluate the suggestion made in the article on Hofstede's cultural dimensions......1 2. Which do you agree and disagree, justify position................................................................2 3. Suggestion give would like to make.......................................................................................2 Conclusion.......................................................................................................................................3 REFERENCES................................................................................................................................4
INTRODUCTION Business culture give directions for thinking and it has five elements like rituals, symbols, beliefs and thoughts. Hofstede's culture dimensions describes that society's culture effect on their members so it is frame work of cross culture. This culture shows that individualism and collectivism are refers to one people and group of people that work together and its effect is positive. This report will cover Hofstede's cultural dimensions that includes individual and collective, power distance and uncertainty and its include that what is suitable and positive and negative effect of dimensions and suggestions also. 1. Critically evaluate the suggestion made in the article on Hofstede's cultural dimensions. This article shows that culture of organization always influence business. It give four dimensions that impact business environment like individualism/collectivism, power distance, uncertainty and masculinity/femininity (Beugelsdijk, Kostova and Roth, 2017). Individualism / collectivism– this dimensions describes that relationship between individual and group are self oriented or not. In individualism put effect on organization because individual act only for own, for their family and according to their choice and self interest. In this individual set goal only for own. But in collectivism culture exist group and its goal is also collective so they work for achieve goal in group because in this culture workers do hard work. Collectivism also helps in make strong bond and create and establish good relationship so in any conflict and problem it helps to each other. So both dimensions use for analyse culture and behaviours of individual and group. Power distance-it is also a dimension that measure inequality in the organization with lower class of individuals. Because in organization inequality is very major thing between superiors and subordinates. It include that power distributed unequally and it received from customers. Two type of power distance culture present that higher and lower. So it present hierarchy is not present in proper and systematic manner in the organization. According to this article UK has higherandlowerpowerdistanceelementsandUSalsoadoptmanagementinbusiness environment. So through this it gives equal power to all subordinates so it helps in solve conflicts and treat equally(Logan, 2015). Uncertainty– according to this article uncertainty and ambiguity avoid in organization and its affect to culture of organization. Its avoidance impact positively in organization and employees and workers of organization work together and follow all rules and regulation and its negative 1
impact is that workers don't work effectively and efficiently. Its direct put on impact on organization and create ambiguity (Swoboda and et.al., 2017). So employees not take risk it ignore. According to article that Canada believe that without risk and innovation no one get success. Masculinity v/s femininity– according to this dimension masculinity refers to male such as strength, egotism etc. femininity culture refers like supportive, caring and relationship. Both culture treat differently. Communicator comprehend their message through masculinity and femininity. Masculine culture is made for male that focus on money, success and competition so it is a way for fill gap between gender and give equal opportunity to all. Through equality of gender they work together and gives better result to organization and increase sells and productivity.Becausefemininealwaysreferstoweak,modestyetc(Liobikienė, Mandravickaitė and Bernatonienė, 2016). 2. Which do you agree and disagree, justify position I agree with masculinity and femininity because it is very major thing that discrimination between female and male. When equality give both male and female so it is put positive impact on organization because if male and female both works together so new innovative idea and skill get to organization and its helps in work effectively and efficiently and achieve top success. If huge number of male is presence in society and organization so it reflect lack of female. So its important dimension for meet objective and improve and develop society. Idisagreewithindividualismandcollectivismbecauseitsdimensionrefersthat individual work only for own and it family and its goal is also for individual. But US is a individualistic country. So its proves that individualism put negative effect because US is a developed country and in individualism worker do work with self interest so its helps in success. Its not necessary that collectivism is good for society because it creates disputes also due to more interact between them. So I disagree with this dimension(Venaik and Brewer, 2016). 3. Suggestion give would like to make. I would like to give suggestion that every organization has to follow of masculinity and femininity in organization it creates many good effect because if organization give equality to all male and female so through this organization get high profit and it also get new innovative ideas and motivate for improve. 2
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Opportunity– if organization follow equality between male and female so it give opportunity same to all individual for improve their skills. It also helps in increase motivation and managing the all individual. Communication– from this dimensions helps in improve communication and learn that how to interact with opposite gender so it also improve and its easy to solve conflicts and share information about work and organization is easy. Improve work– through this dimension follow that improve organization work because male and female give different idea for work and its helps in easy to control and monitor to work of employees and it produce quality product with low wastage. Reputation– through this dimension reputation of organization increase because if organization give equality to male and female so its helps in build image and employees attract for employment. Empower and trust-its important for make trust between all employees and employers that effect image of organization and helps in take right decision. Conclusion From above study it has been summarized that culture of organization is depends on behavior and its decide to success and failure of organization. Organization has to also give equality to female and male worker. So its helps in increase productivity and create new idea and skills in organization. Because overall culture of organization affect to success of organization. 3
REFERENCES Books and Journals Beugelsdijk, S., Kostova, T. and Roth, K. 2017. An overview of Hofstede-inspired country-level culture research in international business since 2006.Journal of International Business Studies.48(1). pp.30-47. Liobikienė, G., Mandravickaitė, J. and Bernatonienė, J. 2016. Theory of planned behavior approach to understand the green purchasing behavior in the EU: A cross-cultural study.Ecological Economics.125.pp.38-46. Logan, R.K. 2015. The teleodynamics of culture, language, organization, science, economics and technology (CLOSET).Systema: connecting matter, life, culture and technology.3(1). pp.04-30. Swoboda, B. and et.al., 2017. Perceptions and effects of cross-national corporate reputation: The role of Hofstede’s cultural value approach.International Marketing Review.34(6). pp.909-944. Venaik, S. and Brewer, P. 2016. National culture dimensions: The perpetuation of cultural ignorance.Management learning.47(5) pp.563-589. 4