The Influence of Fashion Trends on People's Behavior

This assignment explores the impact of fashion trends on people's behavior, highlighting how fashion can influence individual style and societal norms. It discusses how fashion has become a significant aspect of popular culture, with celebrities and influencers playing a crucial role in shaping fashion trends. The document also examines how fashion is used in marketing and advertising, particularly in the television and movie industry. It provides references to relevant studies and books on the topic, including 'Star style: Hollywood legends as fashion icons' and 'Fashion media: past and present'.

RUNNING HEAD: HOLLYWOOD AND FASHION 1
Hollywood and Fashion
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Hollywood movies have a considerable amount of influence over the generation. The young
generation tend to follow their favourite stars. The fashion television industry has revolutionized
the distribution of the information to the large sized audience. This industry has become a large
sized distribution vehicle of the fashion trend in the society. There are a variety of fashion
sources that has emerged as evidence in the existing scenario (Deidra and Klensch pp 158). The
fashion television is a distinct feature which broadcast the latest trends in order to generate
awareness. In early days, cable used to be the source through which people get to know the latest
fashion information. Since then it has expanded in a manner that has helped in expanding the
fashion base (Condry pp 56). This multi-billionaire industry has developed and gained popularity
eventually contributing in rapid growth and popularity.
The global cable system is therefore providing with a wide base hence increasing the overall
popularity. The cable network provides with 24 hours services to the customers. It is important
enough to manage the viewership among the people and generating the views thereafter. The
1970 and 1980s saw a boom in the cable and satellite channels that allow in understanding the
fashion. By adding fashion technology and strategizing through the television industry has
helped in creating awareness in the mind of the people (Seger pp 67). Satellite TV was created as
a restricted administration in the late 1940s because of a developing requirement for enhanced
TV groups and better access to existing stations in more remote land districts. From that point
forward, it has ventured into a focused, multibillion-dollar industry. Satellite telecom, which gets
signals from space, changed link programming into a worldwide, cost-effective transmission
framework, and prompted the production of specific link, arranges that furnish watchers with 24-
hour news, picture, games, shopping, and amusement stations. Twilight is an inspiration for lot
many people. From the point of view of fashion trends. The movie created a widespread aura

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where a large section was inspired from Loehmann's, Nordstrom Rack, Internet outlets and local
Portland, OR, shops. Theonly high-end item was Edward's Gucci jacket for the prom.
The 1980s saw a blast for link and satellite telecom. It was amid this time design TV rose as a
sort of communicating, with specific systems and TV characters getting to be enter players in its
advancement. In 1976, Video fashion News, a video variant of a form magazine, was made and
has been delivered consistently since, conveyed by various merchants globally. The channel
furnishes watchers with a front-push seat and backstage go to runway appears the world over,
profiling architects, models, and big names and providing details regarding the most recent
patterns.
Elsa Klensch, the overwhelming TV design columnist, began her professional life in 1980 on the
(CNN). Her day by day sections and half-hour end of the week program, Style with Elsa
Klensch, which has been communicated worldwide to a huge number of watchers, were the
principal frequently planned design gives an account of system TV in the United States. Her
styling was persistently positioned as one of CNN's most noteworthy watched end of the week
appears, has secured prominent place from around the globe, profiling the two creators and
models, and the most recent patterns in inside plan (Miller pp 77).
Klensch's direct, thorough giving an account of universal form and configuration has earned the
regard of those inside the fashion industry and in addition the survey open. Another key identity
in form TV has been the Canadian columnist Jeanne Beker, who propelled (FT) on Video Hits
One (VH1) in 1985, now a main style program. Beker started her profession as a music industry
writer in the late 1970s, which educated her way to deal with giving an account of the form
world. She views herself as an excitement, not a mold, correspondent(Shrum pp 415). FT began

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as a discontinuous arrangement of one-hour specials and developed into a full arrangement of
thirty-nine, half-hour demonstrates a year, communicate in more than one hundred countries with
various satellite suppliers, and has since turned into its own particular 24-hour organize. FT has
secured the most recent runway accumulations from around the globe, profiled creators and
models, offered watchers a look into post-mold indicate parties, and introduced FT through the
eyes of an analyst and a rabbi (Wissinge pp 66). As indicated by Beker, form officials in the
1980s needed to add video to mold scope with the expectation that it could improve the situation
design what Music TV (MTV) improved the situation music. MTV, which debuted in 1981 as a
24-hour music video channel focusing on youthful grown-ups, has been a takeoff platform for
big names and design patterns. "Madonna wannabes" developed after her appearance on MTV in
1984; retailers sold Madonna-authorized designs and frill. Originator Tommy Hilfiger
administered his logo-loaded sportswear to performers, who progressed toward promotions
(Boggs pp 33).
In the 1990s E! Channel, apparently the biggest merchant of excitement news and way of life
programming, turned into a pioneer in form TV. By 1998 the system additionally possesses The
Style System a 24-hour station gave to mold, magnificence, beautifying, and engaging. Their
mold programming incorporates makeover indicates like "Design Crisis" and "Style Court" and
covers big name form with extraordinary fragments like the well known "Foundation Honors
Pre-Show" and "Brilliant Holder Honors" both facilitated by Joan and Melissa Streams. A lot of
E's! Modifying mirrors the developing notoriety as of late of way of life and makeover shows
and projects that emphasis on big name style. TV has had broad consequences for the fashion
business. Design detailing like that of Klensch and Beker has carried high form into the homes of
millions and characterized it for the standard. Not just has mold TV propelled patterns; it has

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likewise made planners more sensitive to the "TV friendly" characteristics of their runway
appears. It has supported the profiles of fashioners and models-notwithstanding propelling the
acting professions of numerous models-putting more noteworthy weights on both to perform
well before a camera. The multiplication of form TV programming that exists today verifies the
enormous hunger of the review open to take after design, especially superstar mold, as
excitement (Okonkwo pp 13).
Twilight has influenced the youngster and has infact affected the people on the large scale. The
fashion changes in the society have highly influenced the people. Movies have a long term
impact on the mind of the people (Ferrero-Regis pp 449). The changes in the fashion trend and
the assessories carried by the character in the movie gained popularity. The college going
students started following the fashion in their daily life. These fashion trends have highly
affected the people. Robert styling in the movie was inspired by mix of American Apparel T-
shirts, jackets from G-Star, H&M shirts, Chimala jeans, and A-life sneakers or vintage boots.
Kristen wardrobe witnessed a progress in her wardrobe to cooler blues and gray blues and some
romantic elements like the floral embroidery on her shirt. All these fashion trends and dressing
style has gained popularity admist the other ongoing fashion trends. The purpose here is to
enhance the experience of the customers. There is a large size of population which is interested
in following the ongoing fashion trends (Warner pp 56). This has however affected the most
common likes and dislikes of the people. The fashion trend that is developing due to the advent
of Twilight saga has developed in order to affect a majority of section. The changes in the
fashion trend has highly affected by the movies and what a star is actually following. The
research made on the fashion technology and development in this sector highly showcases the
changes that are taking place in order to express the fashion development. One of the most

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effective changes that can be seen in the field of fashion and development industry is in term of
gaining proficiency (Cattani, Mariachiara and Simone pp 119). It is necessary from the point of
view of developing the progressive fashion trends. In this way it is possible to generate vast and
deliberate efforts. This fashion technology and adoption has however helped in gaining the most
effective and prominent way of showcasing the needs of the people. The stars are now more
careful about the fashion trend they are following. The fashion trends and ongoing belief of
people has a high influence on people and deliberately changing their way of dressing up.
However people have incorporated the styling in their day-to-day life. The quick shift in the
fashion trend has affected people and creating a wide need for managing the changes.
The fashion trend is changing on a rapid rate hence affecting everyone around. The changes in
the fashion belief have highly affecting the people and generating the changes in terms of fashion
changes and development. It is therefore important enough for employing the changes and
fashion. The stars of the movie were followed by the masses on a large scale. It is due to the
people belief and assumption that is been taken in order to adopt the changes that is been
undertaken in the surrounding. That is the reason that Twilight has been doing an influence on
people around. The purpose here is clear and therefore depicts the change in the behavior of
people which is reflecting on their styling as well. This was not the scene few years ago. People
tend to follow the fashion trend which is comfortable for them. Nowadays, there has been a shift
in the dressing sense and their way of carrying the clothes. This switch in people belief has
highly affected the people and their way of managing the things. The purpose here is clear that
people are more or less affected b the price of the dress or the accessories their favorite star.
However there are some who are following the fashion trends that are budgetary in nature. It is
however important enough for the masses to follow it. The changes in the fashion trend have

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however helped in managing the change largely. It is important enough for attaining pre-
requisite fashion trends and attaining desirable changes. However the shift in the fashion trend
and belief has managed to changed the mindset of the people. It is affecting them and creating a
long-term interest for maintaining the interest and acquiring the belief. It is necessary enough for
understanding the needs of fashion and putting forward the best in the fashion scenario. This
mechanism has however held a capacity to influence the masses. The influence can be seen in
the way people dress up and adopt the changes thereof. The changes in the fashion trend can be
witnessed along with the long awaited marketing procedure. The Television and movie industry
is using the fashion trend and vice versa to attract people. In this way it is now possible for all to
gain the interest of the public and attain a sustainable market position.

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References
Arrington, Deidra W. "Elsa Klensch: The inventor of fashion television." Film, Fashion &
Consumption 6.2 (2017): 157-163.
Boggs, Carl. The Hollywood war machine: US militarism and popular culture. Routledge, 2017.
Cattani, Gino, Mariachiara Colucci, and Simone Ferriani. "Chanel’s creative trajectory in the
field of fashion: The optimal network structuration strategy." Multidisciplinary Contributions to
the Science of Creative Thinking. Springer, Singapore, 2016. 117-132.
Condry, John. The psychology of television. Routledge, 2017.
Ferrero-Regis, Tiziana. "Fashion Media: Past and Present." (2015): 445-451.
Fox, Patty, et al. Star style: Hollywood legends as fashion icons. 2009.
Massey, Anne. Hollywood beyond the screen: design and material culture. Berg, 2000.
Miller, Toby. Technologies of truth: Cultural citizenship and the popular media. University of
Minnesota Press, 1998.
Okonkwo, Uche. Luxury fashion branding: trends, tactics, techniques. Springer, 2016.
Seger, Linda. When women call the shots: The developing power and influence of women in
television and film. iUniverse, 2003.
Shrum, Larry J. "Assessing the social influence of television: A social cognition perspective on
cultivation effects." Communication Research 22.4 (1995): 402-429.

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Stoehrer, Emily Banis. "Hollywood tastemaker: Jeweling the red carpet: The Neil Lane
collection, 1995-2010." (2016).
Warner, Helen. Fashion on television: Identity and celebrity culture. A&C Black, 2014.
Wissinger, Elizabeth. This year's model: Fashion, media, and the making of glamour. NYU
Press, 2015.