Hospitality Business Toolkit Assignment | Marriott Hotel

Hospitality Business

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY ..................................................................................................................................1
Different types of business in hospitality industry ....................................................................1
Range of operational and functional departments ......................................................................2
Contribution of hospitality industry to various sort of economies .............................................2
CONCLUSION ...............................................................................................................................3
REFERENCES................................................................................................................................4

INTRODUCTION
Hospitality industry is one of the wider section of service sector as it refer to a various
kinds of business and service which is connected to leisure and customer satisfaction. Along with
this, hospitality division plays a significant role in bring forth revenue for local economies as
well as it has huge contribution in employment generating that is one of the primal reason behind
its sustainability within competing business environment. Moreover, it encompasses of different
segments whose main intent is to render high level of customer or client satisfaction in an
efficacious and efficient mode (Ariza-Montes and et.al. 2016). In regard of this report, Marriott
Hotel has been considered which is the well known and reputed brand within UK service sector
and it is incorporated in the year of 1927. This study covers several kinds of businesses in
hospitality industry, operation and functional division of organisation. Finally, effort of
hospitality industry towards economy for obtaining profit maximisation in a better way .
MAIN BODY
Different types of business in hospitality industry
Hospitality division is a combination of various kinds of business and each of them
render diverse set of services. However, in context of Marriott Hotel some of the services which
they caters are explained below:
Accommodation: This section is mainly concerned with rendering consumer with place
to stay on a temporary basis. Moreover, it mainly associated with tourism industry in which
individuals book hotel or trips and require lodging as well as it caters to local people who seek
for short break form their daily life routine. Some of the service which Marriott hotel render are
bed & breakfast, hotels, motels, hostels, resorts, time sharing, serviced apartments with a focus
of acquiring increased level of customer satisfaction.
Travel and Tourism: This phase is wholly concerned with leisure, customer satisfaction,
pleasure, experiences and usage of disposable income. Some of the different service which is
offer are travel agents, tour operator, online travel agencies, cruises, casinos and so on (Bilgili,
Candan and Bilgili, 2014).
Food and Drinks: In this, it is relate with those services where it deliver people a way of
spending their leisure time and disposable income and also a platform to socialise with a good
experience. Some of its diverse service are restaurants, catering, nightclubs, bars & cafe and etc.
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Range of operational and functional departments
In hospitality business, its functional areas are classified as operational and functional in
terms of accomplishing its objective in a improved way. In regard of Marriott Hotel, its
operational and functional are as follows:
Operational
Housekeeping department: This section is team of personnel who are responsible for
cleanliness, maintenance, aesthetic upkeep rooms, public or back area or surroundings. However,
Marriott Hotel's housekeeping function major aim is to maintain its working atmosphere in clean
and hygienic manner for strengthening the brand image of company in industry.
Food production department: This division is also refer as kitchen department in which
varieties of food are getting prepared as per the requirements of customer or individuals.
Moreover, Marriott Hotel always ensures that its food take place in a hygienic surrounding and
also adhering to all health safety rules for acquiring best position within current market
(Kearney, Harrington and Kelliher, 2014).
Functional
Marketing Department: Under this, Marriott Hotel takes an initiative to promote or
advertise its products ore service within industry by acquiring several techniques like sales
promotion, direct selling, advertisement, public relation and so on. Due to this, it enable firm to
fulfil the customer taste and preference by conducting market research in a better manner (W.
O’Neill and McGinley, 2014).
Contribution of hospitality industry to various sort of economies
The influence of hospitality on global economy is vital across the globe because of
various sort of benefits like enormous job opportunity, improving the living standard of
community or society and many more. However, it has great effort towards several kinds of
economies which are mentioned below:
Local: In terms of local economy, hospitality sector plays a vital role in generating
several job opportunity and also it is regraded as major source for enhancing local economies
because of tourist spend money in hotels, restaurant and entertainment venues (Why Is the
Hospitality Industry Important?, 2018).
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International: In this, hospitality business contribute towards international economy
through exporting the function of tourism to different geographical region which enhance the
GDP in an improved and amended way.
National: As hospitality sector plays a significant role in stability of national economy by
decreasing the rate of unemployment which raises individuals income and it enrich their living
standard (Ku, 2014).
CONCLUSION
It has been summarised form the above discussed report that in current scenario of market
hospitality sector is one of the fastest growing division as it's primal aim is to fulfil the
requirements of consumer in a satisfactory level. Moreover, it deliver different types of business
as well as it is considered as foremost source for enhancing the economy in an innovative and
productive style.
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REFERENCES
Books and Journals
Ariza-Montes, A and et.al, 2016., national Journal of Hospitality Management. 62. pp.78-87.
Bilgili, B., Candan, B. and Bilgili, S., 2014. A Research study on the relationship among
relational benefit, perceived quality, image and customer loyalty in different hospitality
Businesses. International Journal of Management Cases. 16(3).
Kearney, A., Harrington, D. and Kelliher, F., 2014. Exploiting managerial capability for
innovation in a micro-firm context: New and emerging perspectives within the Irish hotel
industry. European Journal of Training and Development. 38(1/2). pp.95-117.
Ku, E.C., 2014. Functional integration and systems implementation of customer relationship
management in hotel industry: A multilevel analysis. International Journal of
Information Technology & Decision Making. 13(01). pp.175-196.
W. O’Neill, J. and McGinley, S., 2014. Operations research from 1913 to 2013: The Ford
assembly line to hospitality industry innovation. International Journal of Contemporary
Hospitality Management. 26(5). pp.663-678.
Online
Why Is the Hospitality Industry Important?, 2018.[Online]. Available Through;
<https://www.kendall.edu/blog/why-is-the-hospitality-industry-important/>
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