The Hospitality Business-Toolkit: Functional Roles, Communication Methods, and Coordination

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Added on  2023/06/08

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AI Summary
This presentation covers the functional roles in hospitality, including marketing, HR, and finance. It also discusses effective communication methods, such as verbal, non-verbal, and written communication, and the different levels of communication. The importance of coordination and integration for better decision-making and performance is also highlighted. Valid recommendations and judgments are provided for hospitality companies to maintain integrity and collaboration among employees.

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The Hospitality Business-Toolkit

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Table of Content
Introduction
Presentation Cover
Functional roles with hospitability
Methods of communication
Levels of communication
Reviewing integration and coordination
Effectiveness of different communication channels
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Introduction
In case of Hospitality industry, there are
various functions of which company needs to
undertake by effective communication and
establishing hierarchy in an effective manner
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Presentation cover
This presentation will cover various functions of
hospitality and understanding of significance of
coordinating along with integrating several
departments of functions.

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Functional roles within hospitality
Marketing Department – It is important for
business to conduct marketing research in order to
identify needs and wants of customers and to
provide better customer experience.
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Continue…
HR Department -The Human Resource
Department encompasses with various functions
such as recruitment and selection of employees,
payroll administration, maintaining relation with
employees and to provide training sessions
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Finance Department -This department is
responsible for managing funds and to keep
records of all financial transactions. By
monitoring all transactions of company, company
can control its expenses and can earn more profit
margin

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Communication
Communication plays an important role in
conveying message to other individual and it is
important to opt right channel for effective
communication
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Communication methods
Verbal Communication -It can be done by video
call, mobile phone or by voice message in an
organisation. It is most commonly used channel of
medium and depends on formal and informal
message.
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Non verbal communication -This type of
communication is done by hand gestures, facial
expressions and so on. It is noticed at the time of
interview. It is important that hand gestures and
facial movements are aligned with each other

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Continue…
Written communication -It is a formal
type of communication channel
which is used in many companies for
delivering policies, updates and
instructions of company. It can be in
form of email and letter to deliver
notice to employees
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Level of Communication
The level of communication is highly depends on
the information and its necessity. It majorly
depends on organisational structure and there are
various levels of communication in context to
Intercontinental Hotels and Resorts.
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Upward Flow -In this level of communication, a
chain of command is followed and the
information flow takes place in hierarchical
manner. All the instructions are provided in a
hierarchical manner. It is also a formal structure
which is opted by company

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Downward -In this type of communication level,
the flow of information takes place from upward
to downward manner. The superior passes all
information to subordinates and it is the
responsibility of employees to comply with
instructions provided by manager or superior.
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Continue…
Lateral Flow -In this type of communication
channel, the flow of information is horizontal and
used in communicating with various departments
of company. It will help in effectively
communicating with other departments and to
align with them for better coordination
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Reviewing integration and
coordination
It is important to have effective coordination
which helps in attainment of organisational
objectives. It facilitates in better decision making
and to take corrective measures for imp[roving
performance of company

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Effectiveness of different
communication channels
The core aim of value chain analysis is to improve
operational level efficiency of company and to use
minimal resource for higher profit generation. It
makes company more productive and covers
varied range of activities for the production of
product or service
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Valid recommendation and
judgements
It is important for hospitality company to carry
out its operations with integrity along with
maintaining coordination between their activities.
It is needed to bring collaboration to the
employees of company so that they can
collectively contributes their efforts towards
attainment of goals.
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Conclusion
From the above presentation, it was concluded that there are various functional roles in
hospitality company such as Human Resource, Finance, marketing and accounting. There are
various levels of flow of information which company uses based on organisational structure

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REFERENCES
Purnell, L., 2018. Cross cultural communication: Verbal and non-verbal communication,
interpretation and translation. In Global applications of culturally competent health care:
Guidelines for practice (pp. 131-142). Springer, Cham.
Schement, J.R., 2017. Communication and information. Between communication and
information, pp.3-33.
Mehrabian, A., 2017. Communication without words. In Communication theory (pp. 193-
200). Routledge.
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