Hospitality Consumer Behaviour and Insight

Hospitality Consumer
behaviour and Insight

Table of Content
•Introduction.
●Different culture, social, personal and psychological factors influence
customer behaviour.
●Changing of customer trends due Digital Technological.
●Conclusion.
●References.

Table of Content
•Introduction.
●Different culture, social, personal and psychological factors influence
customer behaviour.
●Changing of customer trends due Digital Technological.
●Conclusion.
●References.

The term Hospitality is refers about relationship between a guest and host where host attain
visitors or guest goodwill, including reception as well as entertainment of visitors. Product
of hospitality derives their services to fulfilling customer requests, industries which
consider in hospitality such as hotels, travel and tourism, resorts and hospitals. Consumer
Behaviour is study of individual groups or organisation and all the activities which satisfy
their needs and wants (Alonso and et. al., 2020). Actions which undertakes by consumer in
marketplace which supports to motivates for accomplishing requirements. By selecting
organisation from hospitality background is JW Marriott, it is an international American
based multinational diversified hospitality which support to manages and franchise a board
portfolio of hotels.
Introduction