The Assignment on Hospitality Management

Hospitality
management

Contents
Introduction.................................................................................................................... 2
Speed........................................................................................................................... 2
Throughput, Rate efficiency, and productivity.........................................................................3
Conclusion..................................................................................................................... 6
Reference................................................................................................................... 7

Introduction
Operation management is considered as essential for the organization. This discussion includes
the importance of speed for performance objectives. The concepts of throughput rate, efficiency
and productivity will be explained. The impact of new technologies will be evaluated for
performance objectives like quality, cost, flexibility, and dependability.
Speed
The operations of the McDonalds corporation helps in supporting the position of the restaurant in
the world. Fast service helps in attracting customers. Digital technology is required to be adopted
by the organization for making the speed as the key objective for the organization. Restaurants
like McDonald's promise to deliver fast speed delivery with the use of digital ordering as
customers can book the order online and can pick up the order when reaching to the restaurant
without waiting for the food. The objective of speed in performance objective is to deliver the
products or service with fast delivery. Performance objectives are considered as milestones for
achieving the task (Jabbour, et al., 2013). In an organization, performance objectives include the
areas for improving the performance for meeting the strategy of corporate. Speed objective for
organizations like McDonald's includes the issue of time for producing the products on time and
customers are concern regarding the amount of time for making the product.
McDonald’s has created a strong focus on customer services for becoming a leader in fast food.
In restaurant services, timing is considered a crucial part, customers do not want to wait or feel
rushed in case of services. With the speed performance objective, the customer service
performance goal is achieved by providing quality service in the shortest possible time. As a
service-based company, customer satisfaction is critical to McDonald's. Businesses must provide
services efficiently so that customer wait times should be minimized. This requirement means
that employees must effectively pick customer orders and deliver them correctly and efficiently.
McDonald's tries to ensure that customers experience the same in every store, regardless of
country (Li, et al., 2014).