Strategic Planning for the Hospitality Industry Power point

Strategic Planning for
the Hospitality
Industry

INTRODUCTION
Strategic planning refer the organization which determine the vision and mission for the
future benefit of the organization. Strategic planning develop a road map for the plan that
organization need to develop for the growth of the organization. This report includes the
information about hotel Formule1 based in France and founded by Accor. They 172 approx
hotel brands across the globe and Formule1 now rebrand as hotelF1. This report includes
the information about the hotel strategic direction and mission. Porter's value chain model,
and VRIO model and ansoff matrix.

Analyse strategic direction
• Strategic management in the organization process all the operation of the industry. The
industry not just include the accommodation and this include the entertainment and
transportation which provided by the organization to their customers. For creating a best
plan industry should include the key elements which include:
• Franchise that a hotel F1 has all over the globe, and they work in a real e- state property
also to expand their business.

Cont<...
• Vision:- in hospitality business, industry main vision is to compete with their competitor
and give their customer a best quality to stay and achieve higher customer satisfaction.
Mainly a vision describe the organization and their purpose. Vision of the organization
plan a strategy then execute it in a better way and then want to achieve success in this.
for example hotel F1 started a real estate investment for the betterment of the company
and expand their business.