Role of Event Venue and Hospitality Provider in Delivery of Events

This report discusses the strategic role played by the event venue and hospitality provider in the delivery of events. It also covers good practices required in strategic management of hospitality and event venues.

Hospitality venue
management

Table of Contents
INTRODUCTION...........................................................................................................................3
TASKS.............................................................................................................................................3
1. Evaluate the strategic role played by either the event venue or hospitality provider of ExCeL
in relation to the delivery of its events.........................................................................................3
2. Identify and critique one good practice that should be present between ExCel and its
hospitality provider......................................................................................................................6
REFERENCES................................................................................................................................8

INTRODUCTION
The given project is based on the scenario in which Nike is considering the opportunity to host a
daytime event at EXCEL London. This report will discuss role of both event venue and
hospitality provider in relation to the delivery of its events. It also covers good practices required
in strategic management of hospitality and event venues.
TASKS
1. Evaluate the strategic role played by either the event venue or hospitality
provider of ExCeL in relation to the delivery of its events
Event Venue: Places where time occurs. The state of an event can be interpreted as the stars in
the sky; like those lines, anything is possible when selecting the correct form for that important
event. Simply put, the location of an event is the region that enables an event. Some scenes are
more generic than others, but a continuous decline of the imagination becomes an essential
feature.
Hospitality Provider: The hospitality sector is a general classification of the areas of the
administrative sector which includes housing, food and drink management, timeshare, sports
parks and transportation. It includes pubs, cafes and bars.
Hospitality providers have the experience that customers need in addition to exchanging.
Positive meetings can promote recycling activities, excellent online searches and reports.
Hospitality providers cultivate the link between visitor and guest, in which the guest receives
generosity towards the visitor, including the collection and entertainment of visitors, guests or
strangers.
Strategic role played by event venue in delivery of events:
1. Managing the venue diary and maximizing yield:
With a very visual view of the accessible space, the driving diary's capabilities in the most
contributing events, the event scene takes on work that makes it clear to see the reach of the

room and the rooms can be selected that will allow customers to expand their space utilization,
efficiency and revenue through the setting of action design.
The customer can do it without too much effort with all diary posts: all the data stored by the
frame can be retrieved and reviewed with a solitary recipe. Similarly it is easy to bring in extra
rooms, AV or feed just notes and then complete the space directly from the diary screen.
The product increase includes:
 Correct level a
 The right client at
 The perfect time
In simple words, “the way to decide to call the estimate of the right residence is to ignore the
managers’ methodology.
There is a good distinction between task performance and operating income. While discussing
how to make the pension for pubs, it will be circulating the income generated through the costs
of the room or the occupants, though the income of the public is not. The executives face a
catastrophe that goes beyond the resident.
Diary the board takes basic work to get the request. The contracts selected are not banking
operations and carry the risk of being dredged. For this scenario, the revenue and negotiation
offices must cooperate to use the transformation allowances, the scratch cards and, where
appropriate, the pre-registration systems to enlarge the meeting room.
2. Liaising with clients and contractors to ensure all event details are obtained, checked and
delivered:
It depends on the role a person plays in the group. Like business people, they communicate
regularly with customers who answer questions and provide relevant data on the subject or
administration, thus urging them to buy. In any case, with the immediate possibility of contacting
the redirection agencies, at that stage this will contribute to the resolution of this representative.
For the customer, the main objective is: security, stability, scope of administration, availability
and speed of transport, employee behavior. A pub and a cafe should not be just a place to stay

and have a meal, but rather a "home away from home", where they can rest and relax. A visitor
must feel it: it is not specialized management and the consequences of the situation. Friendliness
- support for net gain. Under the culture of administration it refers to the amount of moral
intelligence, moral standards, and moral competencies, reflected in the exercises of
administrative staff in customer care. The management culture has focused on helping customers
through the advancement of particular standards, methods, ideas and skills.
FIVE WAYS MADE BY POTENTIAL CUSTOMS
1. ANALYSIS INFORMATION
The comments left by the customer on the site or on interpersonal organizations constitute an
extremely important resource at our disposal.
Through these, the collective assessment of our organization and administrative individuals is
revealed. A negative comment may not show us anything, but if many customers are thinking
something similar, we have something to try right now.
2. MARKET STRATEGIES EMAIL
In the event that the client has just stayed in the accommodation, at that point we have the
subtleties of communication. Using them we can create a database for our current promotional
efforts.
3 SPECIALIST OFFICES
There is nothing that will impress customers other than making them feel that they are not the
same as the rest.
To achieve this effect, we can send some incredible economic advice to a customer who has just
been to the pub. We don't need to make ourselves fail; there will be a small amount of everything
they might need to continue trusting us.
4 PROFILE STRATEGIES ON THE SOCIAL NETWORK
The accounts of interpersonal organizations must be examined extensively: we must update
them, distribute quality content, and provide answers and so on.

In case we don't, we can be sure of a wide level of criticism that we can exploit.
5-ENGINEERING
The customer is looking for a promotion and something that really catches the eye. In case we
offer something very similar in the same way, you can be sure that our competitors will abandon
us soon. Find an approach to get things started and we'll get over them again.
2. Identify and critique one good practice that should be present between
ExCel and its hospitality provider
One good practice that needs to be present between ExCeL and its hospitality provider has been
discussed below:
Relationship Management – Suppliers and Clients
Consumers need comfort that you have been susceptible to this similar issue before, as it would
seem in their particular business or might work. Or conversely, that you have another related
experience that provides another perspective and another.
Senior management in particular seeks the guidance of a companion who has top-to-bottom
ability AND a breadth of knowledge. They need someone who understands the relationship
between different pieces of their business - someone who has an overview.
Despite talking about the specific topic, including an issue your customer has, would you say
you are ready to have extensive discussions with them about their business issues?
Customers have had more operational and operational decisions than any in recent memory. You
build yourself up as a partner when you demonstrate your ability to look between different
strategies and allow your customer to settle on real options. Product experts and councils make
decisions in an unexpected way. Experts rely on facts and knowledge to settle a choice. Guides
combine the customer's real-world knowledge, experience, and understanding of their customer's
attributes, affirmations, and rating capabilities as they suggest options.
At the chance that a customer is not hiring a buyer to fulfill a responsibility and, at that point
fleeing the way, they will not really worry about the value framework of these suppliers. In
reality, they need someone with trust and boldness, who handles people well, etc. In any event, at

a very basic level it is generally an arm's length relationship. On the other hand, if an officer
brings someone into their inner circle, they find a proper settlement of merits and convictions.
These work out well beyond respectable nuts and bolts - they can give a customer a feeling of
yours.

REFERENCES
Mullins & Dossor (2013) Hospitality Management and Organisational
Behaviour. 5th edition. HarlowPearson
ExCeL London (2019). Venue Services.
https://www.excel.london/organiser/venueservices/hospitality [Accessed 24 August
2019].
Nolan (2018). Working with Venues for Events: A Practical Guide. Oxon.
Routledge
Wood (2015). Key concepts in Hospitality Management. London. Sage
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