Hospitality Recruitment: Skills
Added on 2021-02-18
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HOTEL CHAIN RECRUITMENT FOR SKILLSREFRENCESAlon, I., Ni, L. and Wang, Y., 2017. Examining the determinants of hotelchain expansion through international franchising.International Journalof Hospitality Management,31(2), pp.379-386.Bailly, F. and Léné, A., 2018. The personification of the service labourprocess and the rise of soft skills: a French case study.EmployeeRelations,35(1), pp.79-97.Hossain, T., 2017. Human resource management practices recruitment,training & benefits: a study on Radisson Blu Dhaka Water GardenHotel.IHG, (InterContinental Hotels Group) is a global organization with abroad portfolio of thirteen hotel brands that operates hotels in threedifferent ways - as a franchisor, a manager, and on an owned and leasedbasis. Franchising is the largest part of our business, with over 4,450hotels under franchise agreements. The franchisee owns the hotel and isa licensee of our brands. Additionally, 904 hotels operate under aDifferent sector of Hospitality sectors and different types of business inwhich it operates inLodging- Accommodation: This is that sector of hospitality industry which Is offered by resorts and hotel. Accommodation is itself a big sector where the high quality services are being offered for living to people. It is really important for a person as one needs to stay some or the other where when they are travelling to another city or nation.Food and Beverages: This is another sector where food is being provided to people by restaurants or Hotel. This sector can be adopted by any of the following establishment where quick service restaurants, catering businesses and full service restaurants can be covered at most. In context to London Park Lane, there is a different section of food and beverages which is provided to the customers. Because of the fast and being most popular and growthof Food service establishments across the world, manyindustry professionals consider full-service restaurantsan entirely separate category of the hospitality industry. This is because people will always look forward to food, and many choose to try local cuisines.Travel and Tourism: It is the biggest sector where the services are being provided by way of trains, airlines or ships. There are many people who thinks that tourism is the synonym of Hospitality industry butthe fact is that it is one of the sector of in this industry.In this sector the business is not being provided for only travelling but other than that different innovation,strategies are being followed to make the services more strong. This provides help to those who have need for Travelling for the purpose of education, holidays or entertainment. There are various travel agencies which have tied up with Intercontinental hotel London Park Lane. This helps in expansion of the business of Hotel.Entertainment industry: This is also the most important and key sector of hospitality industry. In thismajorly different activities and services are being provided along with the restaurants or hotels. Like Bars, clubs, gaming all are being given and provided to the customers so that they can enjoy more and have a good time London park Lane has also major of these services which is enjoyed by the people. The lodging industry is a more than $155 billion industry that includes approximately 30,000 properties with almost five million guestrooms.Franchising and licensing Licensing : In hospitality industry it is compulsory for every hotel to take license for running the business. In present cited Hotel also the license has been taken for the purpose of operating the business. These license in issued by the authorities after considering all the rules and laws that hotel is complying or not. Franchising It is a way to expand the business of Hotel where the Hotel can expand the business by giving its franchise to some other person. This is done after complying all papepr requirements and it is compulsory for the person who ias taking franchise to run the business asper the proper working laws. In UK hospitality contributed:£39 bn in gross receipts in 2017, £18 bn in exports-£10 bn in investments (UK HOSPITALITY.ORG.UK)IHG: Intercontinental Hotels Group is the largest hotel company on the planet, boasting the most rooms (in excess of 666,000) in all of its combined hotels. Franchise fee: $50,000investment: $5,000,000 - $100,000,000Impact of global growth and franchising pn Hospitality industryAnnual growth in global hotel rates -The global growth or globalization refers to a trend towards a More integrateglobal economic system. This global growth has a major impact on each and every industry, it can be political, economic, legal, technological or cultural. In context to hospitality industry global growth has the following impacts –Exposure to different cultures – Hospitality industry needs todeal with different types of cultures while expanding itself globally. It has a major influence on its business activities,functions and policies as culture is an essential element to be considered in order to attract customers.Advancement of technology. - Expanding from a underdeveloping country to a developed country help a hospitalit yorganisation to obtain better technology and use it for effective functioning.Increase profitability – Global growth is also playing a majorrole in increasing the profitability of hospitality industry. Theglobalisation leads to enhanced market size and opportunity toincrease customer base. This ultimately helps in increasingsales and profit of the organisations in hospitality industry.
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