Human Resource Management business proposal

Human Resource
Management

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
TASK 1............................................................................................................................................1
Outline the development of strategies and the use of techniques that can be used to enhance
employee involvement and engagement. Underline the theories and analysis of these
recommendations including advantages and disadvantages of the strategies selected..........1
TASK 2............................................................................................................................................4
Various communication approaches that will help in greater employee voice. Advantages for
employees and employers of these theories so that it will help in problem solving..............4
TASK 3............................................................................................................................................6
Training and development considerations to enhance the roles and responsibilities of
managers and employees using relevant theories and practices.............................................6
CONCLUSION................................................................................................................................8
REFERENCES................................................................................................................................9
Books and Journals.................................................................................................................9

INTRODUCTION
Human resource management focuses on the operations of human capital in an effective and
efficient way so that company can achieve prescribed organisational goals. It helps in
enhancement of employee’s performance so that organisation can obtain competitive advantages.
It involves various functions such as selecting, recruiting, hiring, training, motivating, providing
appraisals, compensating and many more (Stone, Cox, and Gavin, 2020). It manages
communication, psychology, sociology and economics of an organisation. This report is based on
Unilever which is a multinational consumer company. It was established on 1929, 2 September
and headquartered in London, United Kingdom. Unilever offers various quality products
including health care, personal care, hygiene and nutrition care products. This report will include
development strategies that can be use to improve employee engagement and performance
including their advantages and disadvantages. Communication approach is proposed that will
help in greater employee voice along with the benefits of employees and employers’ theories.
This report also includes training and development theories so that it can help in understanding
the roles and responsibilities of both managers and employees.
MAIN BODY
TASK 1
Outline the development of strategies and the use of techniques that can be used to enhance
employee involvement and engagement. Underline the theories and analysis of these
recommendations including advantages and disadvantages of the strategies selected
Employee engagement and involvement justifies the relationship between employees and
organisation. Human resource management plays important role in engaging employees in in
organisation so that they can achieve competitive advantages (Macke and Genari 2019). Human
resource managers of Unilever focus on employee’s well being so that they can satisfy the
demands of their employees at work place. It is very important to engage and involve employees
in an organisation so that they can contribute their positive efforts which help organisation in
achieving success. They try to establish emotional attachment with their employees which
increase likelihood in an organisation. Employee engagement help Unilever in reduction of
employee absenteeism and turnover which save lot of time and capital. Various strategies are
1

used by Unilever for the enhancement of employee engagement and involvement which are
mentioned below:
Recognize top performers: It helps in engaging more employees because employees
feel that managers give respect and value to their efforts. When managers appreciate employees
for contributing best efforts in operations, then employee feel motivated and prepare themselves
to achieve long term goals. Unilever always give rewards to their employees on their
achievements like day off, cash prizes, shopping vouchers, lunch parties, etc. This makes
employees happier and more satisfied which increase the emotional and mental attachment
towards organisation. This strategy helps a lot to managers of Unilever because this also
improves the performance of employees. Recognizing top performers also created healthy
competition in an organisation as all the employees contribute their efforts in order to become
best performer which increase the sales of an organisation.
Promote transparency: Managers of an organisation focus on being transparent with
each other so that they understand the behaviour and attitude of each other. Clarity in thoughts
and mind results in effective e operations (Gigauri, 2020). This eliminates confusion and stress
which help employees in engaging themselves more in an organisation. Managers of Unilever
communicate each and every employee on regular basis so that they can create transparency. It
reduces the feeling of left out and increase involvement of employees which motivate them to
work hard. Transparency helps in free flow of communication which allow employees in sharing
their thoughts and ideas with each other.
Focus on employee’s well-being and benefits: When organisation focus more on
employee benefits and their well being then employee involve more themselves in the
organisation. Unilever provides safety, security and other health benefits which make their
employees happy and more engaged. Some of the benefits like equity packages, gym
memberships, education coverages and other commuter benefits are provided by Unilever. This
strategy results in higher involvement and engagement along with the increased performance of
employees. This results in longer retention of employees which help in achievement of goals and
objectives.
Make working environment more creative: Working environment plays vital role in
engaging employees in an organisation. Managers should focus on making environment more
creative and unique so that employees enjoy their work. Unilever organise activities like office
2