Organization Culture of Netflix Article 2022

Running Head: HRM TECHNIQUE IN CONTEMPORARY NEWS STORY
HRM technique in Contemporary News Story:
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HRM TECHNIQUE IN CONTEMPORARY NEWS STORY1
EXECUTIVE SUMMARY
The given report highlighted that the given organization of Netflix and its
contemporary news story that are related to the HRM technologies. The main HRM issue of
the organization of Netflix is the rigid organizational structure that has shaped the
organizational function of the Netflix organization. Apart from the rigid organizational
structure, there are other issues of the organization of the Netflix are the motivational
strategies and the employee engagement mechanism in Netflix.
INTRODUCTION
The organization of Netflix is the organization which is driven by a culture in order to
promote a strong organizational culture in totality. According to the statement given by the
founder of the Netflix, Ray Dalio , the communications strategy often find a direction
towards the media in eth different distorted ways. The other factors that have affected the
functioning of the organization of are that of the accountability issues and the transparency of
the organization that has been the main cause of the struggle among the employees of the
organization of Netflix (Markham, Stavrova & Schlüter, 2019). The most challenging part of
the employees are the extremely rigid and the tough organizational norms that has centralized
its premise on the rigid bureaucratic norms.
The evidences of the radical transparency issues in Netflix are the “sunshine” practice
which will encourage the different employees to mutually share the ethics of accountability
and honesty among the employees of the organization that will help the managers to enquire
on themselves whether they should work hard to retain their employees or they will not.
According to Reed Hastings, the culture of the company not only is based on the sustainable

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nature of the competitive advantage but also exercises a complete control that was invested in
the construction of the Netflix culture that will form the major asset of the business
conducted by Netflix, (Daidj & Egert, 2018).
THEORY
The organizational culture of Netflix is based in regard to the performance of the
employees who have certain behavioral ethics in their workplace environment. Netflix has
also applied its corporate culture aspects in order to develop the resilience level among its
employees in order to support the growth objective in an increasingly competitive
organizational environment that will make the online platform of the organization an
effective tool towards the fulfillment of the values of the organization in order to ensure the
appropriate form of the competitive advantage of the organization (Bernat, 2018). As the
corporate culture of Netflix encourages the employees to explore new ideas, at the same time
it will ensures the fact that the employees follow a strict code of conduct in the organizational
behavior.
The advantages of this organizational culture is lies in the fact that the employees
remain motivated to work in proper discipline and according to the basic business code of the
organization. The advantages of the rigid organizational structure, the members of the
organization are organized according to the levels of the authoritative structure. In this type
of organizational structure workers are employed on the basis of the different roles through
their various measures in their demotion or the promotional activities (Pant & Yu, 2018). The
various levels of the middle management tools are at times reduced or removed, which will
result in the staff who are below the executive level will share the same level of authoritative
structure.