This document provides information about human resource management, including its importance in organizations. It also discusses famous Australian trademarks and their significance. The document includes answers to specific questions and references for further reading.
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Running head: HUMAN RESOURCE MANAGEMENT Human Resource Management Name of the Student: Name of the University: Author’s Note:
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1 HUMAN RESOURCE MANAGEMENT Table of Contents Answer to Question 2..................................................................................................................2 Answer to Question 3..................................................................................................................4 Introduction..............................................................................................................................4 Importance of Trademarks and IP Laws...................................................................................4 Famous Australian Trademarks...............................................................................................4 Conclusion...............................................................................................................................5 References...............................................................................................................................6
2 HUMAN RESOURCE MANAGEMENT Answer to Question 2 Source: https://www.seek.com Candidate’s name Email id Mobile Number Mr David Watt Sharp & Carter Finance and Accounting Phone: xxxxxxxx Email: davidsw@sharpandcarter.com.au 7June 2019 RE: Application for Assistant Management Accountant position Dear Mr Watt, As a young, motivated and responsible individual I am highly interested in applying for the vacant position of Assistant Management Accountant with Sharp & Carter Finance and Accounting. I have completed my CPA degree in December 2015 and also completed my B. Com with it. This has provided me with the exposure necessary to succeed in a highly competitive and ever-changing environment. While studying for CPA, I worked as an assistant management accountant in Pitcher Partners.Myresponsibilitiesinthisroleincludedassistingintheprocessofforecasting, budgeting and with the divisional month end process. I was also involved in the process of cost and inventory management analysis along with site based financial analysis. It also involved
3 HUMAN RESOURCE MANAGEMENT workingwithavarietyofpeoplelikesitemanagers,factorymanagersandotherheads responsible for the smooth functioning of an individual department. With regard to my ability to meet the specific requirements of the job: Analytical Mindset: Have an extremely analytical mind with a keen eye for detail and highly experienced in critically thinking about a particular situation before making a decision. Technical Skills: Have a very good set of skills in using Microsoft excel along with working knowledge about the usage of SAP in manufacturing accounting. Dealing with people: Have a lot of expertise in dealing with the procedures involved in manufacturing accounting and in the situations that may arise in a factory. Myprofessorsandemployershavecommendedmeforpossessinganextremely engaging personality and for having commendable interpersonal skills. My motivations mainly consist of taking up new challenges in my field of expertise and learning something new from everynewsituationthatcomesacrossme.Mypresentandpreviousmanagerscanbe contacted to get any necessary validation about my ability to succeed in the job. I understand that there will be a large number of people who would have applied for the job and are looking forward to work with your organisation. I do, however, that my skillset, motivation and previous experiences with a similar job will help me in gaining an advantage over other applicants and fit into your organisation in a short span of time. It will also help me in immediately meeting the targets and needs of your organisation. I would highly appreciate an opportunity to meet you in an interview and discuss my application in detail. I have attached an enclosed copy of my resume for your consideration. I can be contacted at all times on the details mentioned above. Thanking you in advance for your valuable time, Name
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4 HUMAN RESOURCE MANAGEMENT Answer to Question 3 Introduction Intellectual property is a broad term, which describes a number of different types of intangible assets that are created by the mind. It includes Patents, Copyrights, trademarks and trade secrets (Bently and Sherman 2014). Trademarks are the symbols, words or images used by a company that are used to establish the identity of a product with the customers (Crass 2014). The main purpose of trademarks is to help producers differentiate their products from other similar products of other competitors.It is helpful in creating and altering customer perception towards a product. Importance of Trademarks and IP Laws Intellectual property laws are an important tool for economic growth and act as a safety blanket for small and medium scale industries (Sukarmijan and Sapong 2014). It helps them protect their products and innovations. It also helps most firms in branding and advertising their products with customers. Other benefits from intellectual properties are royalties received from others using the product and fees received on selling the property to others (Jacob, Alexander and Fisher 2014). Famous Australian Trademarks Australia has a history of more than 110 years of creating brands and trademarks that are unique and iconic. They are popular in Australia and recognized on a worldwide basis due to their quality (Griffith, Miller and O'Connell 2014). Two of the most famous trademarks in AustraliaareCommonwealthBankandQantasairways.Boththeseorganizationswere established in the 20thcentury and are recognized as representatives of Australia in the world. Commonwealth’s logo is synonymous with reliability, progressiveness and a sense of pride. The customers of the bank recognize it as a trustworthy organisation and its undertakings are considered to be of good quality in entire Australia. The trademark of the company is highly used in advertising and promotional campaigns of the company. Another famous trademark is that of Qantas which contains an image of a kangaroo that is a national symbol and is unique to Australia. This trademark is renowned in Australia and has played a key role in elevating the company to the position of the largest domestic airline company in the country. This has also increased the responsibility of the company to behave in an ethical manner as it is considered to be the national representative of Australia (Maryani 2018).
5 HUMAN RESOURCE MANAGEMENT Conclusion From the above discussion, it can be concluded that while Trademarks and IP laws have been providing protection to innovations and small industries, it is also important to ensure that they do not become a means for larger corporations to hide their wrongdoings and take unfair advantage of the trust placed in them by the customers. It is important to have regulations in place, which keep a check on the usage of trademarks by companies.
6 HUMAN RESOURCE MANAGEMENT References Bently, L. and Sherman, B., 2014.Intellectual property law. Oxford University Press, USA. Crass, D., 2014. Which Firms Use Trademarks–and Why? Representative Firm-Level Evidence fromGermany.RepresentativeFirm-LevelEvidencefromGermany(December15,2014). ZEW-Centre for European Economic Research Discussion Paper, (14-118). Griffith, R., Miller, H. and O'Connell, M., 2014. Ownership of intellectual property and corporate taxation.Journal of Public Economics,112, pp.12-23. Jacob, R., Alexander, D. and Fisher, M., 2014.Guidebook to intellectual property. A&C Black. Maryani, M., 2018. Regaining Company’s Reputation: What is a Brand and Who Cares about Them? The Case of Qantas.Jurnal Ilmiah ESAI,7(3), pp.164-172. Sukarmijan, S.S. and Sapong, O.D.V., 2014. The importance of intellectual property for SMEs; Challenges and moving forward.UMK Procedia,1, pp.74-81.