HUMAN RESOURCE MANAGEMENT AT ZARA - Introduction

Running head: INTRODUCTION TO HUMAN RESOURCES
INTRODUCTION TO HUMAN RESOURCES
Name of the Student
Name of the University
Author Note

INTRODUCTION TO HUMAN RESOURCES1
Mission and Vision Statements
The mission of the organization of Zara, which is one of the biggest organizations
related to fashion industry, is to provide the customers an exclusive selection of fashion
through offering a faster turnover of fresh stock than other fashion retailers. They solely
focus on the needs and preferences of the customers or people who are present in the market
and fulfil their needs accordingly. And the vision statement of this organization states to
focus on the contribution to the sustainable improvement of the society where they serve
along with the environment with which the company interacts on their daily business
operations. This helps them to enjoy a sustainable competitive advantage against the rival
institutions in the market places where Zara serves their customers (ZARA United States,
2020).
The mission statement of H&M, a clothing retail organization from Sweden having its
presence around the world, follows the mission which states that to reach beyond the value
chain of the group of H&M which complements the sustainability work that is performed by
them. The management is focused to possess a long-lasting positive change as well as
improving the living conditions of the people by investing in societies and innovative ideas to
serve the people where they operate their business. The vision statement of H&M is to lead
the change that is occurring towards renewable and circular fashion and at the same time to
perform like an equal and fair organization in all the places where this fashion company is
present (H&M offers fashion and quality at the best price, 2020).
The mission statement of Walmart, which is a retail multinational corporation from
the Unites States follows the mission, which states that to make better the quality of life of
the people around the world on regular basis. This can be done through selling of quality
products across the globe. The vision statement that is followed by this organization is to

INTRODUCTION TO HUMAN RESOURCES2
provide the quality products at low prices, along with providing opportunities for growth and
responsible for effective as well as efficient manufacturing of the products. They are
dedicated enough in excellency in each and every part of the business that is performed by
them (Walmart.com, 2020).
Strategic Goals
The strategic goal of Zara is to provide the customers an exclusive selection of
fashion through offering a faster turnover of fresh stock than other fashion retailers, along
with focusing on the basic requirements of the people from fashion industry and which
changes according to the advancement of the technology. The organization is strictly focused
on overall contribution to the sustainable improvement of the society as well as the
environment which helps the organization to interact with the people on their daily business
operations (ZARA United States, 2020).
The strategic goal of H&M is to follow the sustainability through manufacturing and
selling of different kinds of products that are sold through their stores and to the people
worldwide. Sustainable fashion is the primary and major aim that this organization follows,
as long-term investment in sustainability approaches will provide long-term business
opportunities which will help them to taste the success through sustainability strategy (H&M
offers fashion and quality at the best price, 2020).
The strategic goal of Walmart is set so as to achieve their mission and vision
statements, which states that the help of the predetermined goals and objectives, this
company possess the power to reach towards the mission. Their main aim is to provide the
products at lower prices and improve the standard of living of all the people who comes
across this company in terms of purchasing of their product (Walmart.com, 2020).