Approaches of Recruitment and Selection in Human Resource Management

This report discusses the different approaches of recruitment and selection in Human Resource Management (HRM) and their strengths and weaknesses. It also explores the benefits of HR practices to both employers and employees. The report focuses on Kingfisher, a multinational retailing organization, and provides insights into their HRM practices.

HUMAN RESOURCE
MANAGMENT

Table of Contents
INTRODUCTION...........................................................................................................................3
TASK 1............................................................................................................................................3
Human Resource Management and its purpose..........................................................................3
Different functions of HRM........................................................................................................3
Brief explanation of two functions..............................................................................................4
Various approaches of recruitment and selection.......................................................................4
Two approaches of recruitment and its strength and weaknesses...............................................5
Various HRM practices of Kingfisher........................................................................................7
HRM practices and its benefits to both employer and employee................................................7
Benefits of HR practices in terms of profits and productivity....................................................7
TASK 2............................................................................................................................................8
Covered in Poster........................................................................................................................8
TASK 3............................................................................................................................................8
Introduction to Kingfisher organisation......................................................................................8
Identification of two vacancies in Kingfisher.............................................................................8
Job Specification and Person Specification for selected job vacancy.........................................8
Selecting appropriate recruitment method for selected job vacancy.........................................11
CONCLUSION .............................................................................................................................11
REFERENCES..............................................................................................................................12

INTRODUCTION
Human Resource Management is the most important function of an organisation that
aims at recruiting and selecting the talented and knowledgeable employees who can put their best
efforts in business operations and leads to bring effectiveness (Berman, Bowman, West and Van
Wart, 2019). Kingfisher is a multinational retailing organisation and its headquarter is situated in
London and regional offices are situated in UK. The present report explains different approaches
of recruitment and selection and also its strength and weakness. Different employment
legislation are also discussed and its effects on decision making process.
TASK 1
Human Resource Management and its purpose
Human Resource Management is defined as process of effectively managing the human
resources of a company in a way that leads to bring achievement of overall goals and objectives
(Bratton and Gold, 2017). It includes recruitment, training and development, motivation of
employees using different HR practices.
Purpose Of HRM
 Select and recruit talented and potential employees using different approaches
 Improves efficiency and skills of employees
 Builds positive relationship between employer and employees
 Motivates and encourages employees to bring effectiveness in business operations
 Providing various training and development programs for employees
Different functions of HRM
Kingfisher aims at ensuring that human resource of the organisation put their efforts in
direction and accomplish overall goals and objectives (human resource management (HRM),
2019). Different functions of organisation helps in transforming the raw materials into final

products that meets demands of customers in target market. HRM performs various functions in
Kingfisher which are explained as follows:
 Recruitment and Selection
 Talent and Workforce management
 Assigning job roles and responsibilities
 Training and Development
 Employee engagement
 Benefits and Compensation
 Performance management
Brief explanation of two functions
Training and Development: This function of HRM aims at improving the skills and knowledge
of employees. Various training and development programs are held by HRM in order to bring
effectiveness in business operations and activities. Kingfisher provides training to employees to
sharpen their skills, clear concepts, changing attitude of people and making clear about their
duties and roles. This will lead to bring effective benefits to both employer and employees.
Employee Engagement: HRM focuses on motivating and encouraging employees in business
activities and operations so that they feel satisfied. Employees engaged in business activities put
their best efforts and come up with innovative and creative ideas that leads to increase its
effectiveness. Effective involvement of employees is encourages by HRM and also leads to make
them retain in Kingfisher which reduces employee turnover.
Various approaches of recruitment and selection
Selection and Recruitment of employees is the main focus of HRM in order to bring
talent and skills which is appropriate to fulfil business functions and objectives (Brewster,
Vernon, Sparrow and Houldsworth, 2016). Kingfisher being a large retailing organisation
requires large number of employees who helps in accomplishing the overall objectives of
company. There are two approaches to recruitment and selection which can be used by
Kingfisher, which are explained as follows:
Internal approach of recruitment and selection
This approach aims at recruiting employees from internally or within the organisation.
Kingfisher can make use of this approach using transfers, employee referrals or even promotions.
Internal approaches are easy and time- saving and helps organisation to fill vacant post quickly.

External approach of recruitment and selection
External approach recruits and selects employees from external environment of business.
Recruitment from external approach can be done through advertisement in newspaper, business
magazines, media sources and recruitment from universities, colleges, and placement agencies.
Kingfisher uses the external approach to recruit people who can come up with new and
innovative ideas. Large pool of candidates are available through external approach of selection
and recruitment.
Two approaches of recruitment and its strength and weaknesses
Internal approach of recruitment and selection can be done through transfer, promotion
and employee referrals which are explained as follows with their strength and weakness:
Transfer: This refers to shifting of employee from one job position or department to another
within organisation.
Strengths
 It leads to bring change in employees duties and employee gains new skills and
knowledge.
 Transfer of employees provides satisfaction to employees as they are provided with
different task and activities.
 Employees are comfortable with environment of organisation therefore employees feel
comfortable and satisfied in new position.
Weaknesses
 Employees may resist due to they are comfortable with their task and position and
transfer may lead to create dissatisfaction.
 New position and activities require training programs which may bring extra cost for
organisation.
Promotion: This refers to promoting employees to higher position within business organisation.
Promotions are given to employees for their improved efforts and hard work.
Strengths
 Employee feel motivated and satisfied when promoted and they retain in organisation.
 Promotion of employees makes other employees to work hard and bring innovation in
order to get recognised.
 Promotion of employees does not require training and development programs.

Weaknesses
 Promotions happening in organisation makes one more vacant position within business
organisation.
 Promotion of one employees makes another employee dissatisfied and thinks it happens
due to bias.
External approach of recruitment and selection can be done through attracting candidates
from external environment using advertisement in different sources such as newspapers, business
magazines. Candidates can be recruited from placement agencies, college or university or even
through media sources and job fairs (Daft and Marcic, 2016).
Advertisement in newspapers and business magazines: This recruitment approach attracts
candidates through advertisements published in different sources.
Strengths
 Attracts large number of candidates so organisation has to select best potential candidate.
 It leads to promote company externally.
 New ideas and views can be recruited through this approach.
Weaknesses
 This approach is time consuming and complex.
 Selecting best candidate is difficult from pool of candidates.
Recruitment from college and universities: This approach aims at recruiting students directly
from colleges. It also refers to university placements.
Strengths
 Employees come up with fresh and new ideas that increases effectiveness.
 Organisation can target key candidates from different educational institutes.
Weaknesses
 Time consuming process and requires training and development programs.
 Risk of recruiting employees who is unsuitable for organisation.
Various HRM practices of Kingfisher
Kingfisher aims at motivating employees so that they feel satisfied and bring innovation
in business activities and operations (Buettner, 2015). Different HR practices used by Kingfisher
helps in achieving overall goals and objectives, which are enlisted as follows:
 Training and Development

 Employee Engagement
 Employee Relations
 Recruitment and Selection
 Performance Management
 Health and Safety at workplace
HRM practices and its benefits to both employer and employee
Benefits of HR practices to employer
 Training and development leads to increase skills and knowledge of employees which
increases effectiveness in business operations (Wright, 2018).
 Training programs makes employees satisfied and they come up with innovative and
creative ideas.
 Employee relations motivates and satisfies employees and they retain in Kingfisher
organisation.
Benefits of HR practices to employees:
 Training and development programs improves skills and knowledge of employees which
brings benefits in both personal and professional career.
 Performance management practices brings benefits in both intrinsic and extrinsic
methods.
 Health and safety practices provides safety to employees at workplace.
Benefits of HR practices in terms of profits and productivity
HR practices used in Kingfisher provides benefits to both employer and employee in
different ways (Cascio, 2015). It helps in motivating and encouraging employees and also
increases productivity and profits of Kingfisher which is explained as follows:
 Employee relation motivates employees which increases effectiveness and further leads
to increase profits and productivity.
 Training programs helps in increasing skills of employees and they come up innovation
which leads to increase productivity within Kingfisher (Collings, Wood and Szamosi,
2018).
 Motivated and satisfied employees retain in business organisation reducing employee
turnover brings benefits of increased profits of company.

 Recruitment approaches aims at hiring talented employees who brings innovation and
increases productivity and profits of company.
TASK 2
Covered in Poster
TASK 3
Introduction to Kingfisher organisation
Kingfisher is a British retail multinational
company that was founded in the year 1982.
it is a public limited company that deals in
home appliances, home furnishing,
hardware, tools, garden supplies, home
improvement products and many more
(Wehrmeyer, 2017). Kingfisher provides
employment to approx 740,00 people and
generates revenue of 112,25 million Euros.
Kingfisher is considered as the third largest
developer of commercial property in UK
and owns approx 1200 buildings including
apartments and hotels.
Identification of two vacancies in Kingfisher
Kingfisher aims at recruiting talented
and skilled employees for the post of HR
Assistant and Account Manager to fill the
vacant position (Morschett, Schramm-Klein
and Zentes, 2015).
Job Specification and Person Specification for selected job vacancy
Job Description
HR Assistant
Kingfisher PLC.
Reports to: HR manager and HR Director
Job Purpose: HR Assistant has to provide administration and support to HR team. HR
Assistant has to maintain and update records of personnels and provide accurate and
comprehensive information to HR team.
Job Duties and Responsibilities:
 Maintain and update personnel records
 Input comprehensive data onto companies integrated hr system and software
 Draft offer letter and employment contracts

 Provides assistance to HR manger and HR Director
 Assist general enquiries of employees
Academic Qualifications:
 BBA degree in HRM from reputed university.
 Certificate in personnel practice
Skills and Abilities:
 Ability to work in team effectively
 Knowledge of computer and software programs
 Good management and organisation skills
 Good communication skills
 Effective problem-solving skills
Job Description
Account Manager
Kingfisher PLC.
Reports to: Vice President of Strategic Accounts and Departmental Head
Job Purpose: Account Manager is responsible for maintaining commercial relationship with
different stakeholders of organisation. Account manager is responsible for achieving sales target
and also strategic goals which are assigned to them.
Job Duties:
 Establishing effective professional relationship with key personnels.
 Connect with business executives and different stakeholders.
 Prepare sales report by monitoring day-to-day commercial performance
 Ensuring that clients understand service offers
 effectively using cloud based technologies and up-keeping electronic records.
Academic Qualifications:
 Bachelor's Degree in fields of Accounts or BBA.
 Certificates in field of accounting and/or finance management and/or marketing.
Skills and Abilities:

 Good negotiation and communication skills.
 Ability to plan activities and prioritise as required.
 Understanding of commercial process and procedures.
 Knowledge of IT and Management.
Person Specification
HR Assistant
Experience and Attributes:
 Experience of professional and legal service environment
 Knowledge of development in key employment legislation
 Excellent communication skills of both written and verbal
 Proactive attitude and effective interpersonal skills
Roles and Responsibilities:
 respond to HR related queries on day-to-day basis
 Provides support and assistance to HR Manager
 Undertake ad hoc projects if required
Person Specification
Account Manager
Experience and Attributes:
 Ability to prioritise, self manage and delegate different activities.
 Knowledge of accounting and Finance.
 Knowledge of policies and principles of organisation.
 Knowledge of different key rules and legislation.
Roles and Responsibilities:
 Being able to deal effectively with different stakeholders of organisation.
 Service and Customer Oriented.
 Effective communication and negotiation skills.
 Adapt well to organisational changes and flexibility.

Selecting appropriate recruitment method
for selected job vacancy
Kingfisher uses External recruitment
and selection method for hiring HR
Assistant and Account Manager within
organisation. Because external method of
recruitment and selection provides pool of
candidates from which selection of best
potential and talented candidate is done.
CONCLUSION
Human Resource Management plays important role in the working of organisation. Its
main focus is to recruit the best available candidate in the organisation. Different approaches are
used for recruitment and selection of employees. Different HR practices are used in order to keep
employees motivated and encouraged. HR practices helps in building employee relation that
brings benefits to both employer and employee. HRM of an organisation aims at achieving
overall goals and objectives and also providing satisfaction to employees.

REFERENCES
Books And Journal
Berman, E.M., Bowman, J.S., West, J.P. and Van Wart, M.R., 2019. Human resource
management in public service: Paradoxes, processes, and problems. CQ Press.
Bratton, J. and Gold, J., 2017. Human resource management: theory and practice. Palgrave.
Brewster, C., Vernon, G., Sparrow, P. and Houldsworth, E., 2016. International human resource
management. Kogan Page Publishers.
Buettner, R., 2015, January. A systematic literature review of crowdsourcing research from a
human resource management perspective. In 2015 48th Hawaii International Conference
on System Sciences (pp. 4609-4618). IEEE.
Cascio, W.F., 2015. Managing human resources. McGraw-Hill.
Collings, D.G., Wood, G.T. and Szamosi, L.T., 2018. Human resource management: A critical
approach. In Human Resource Management (pp. 1-23). Routledge.
Daft, R.L. and Marcic, D., 2016. Understanding management. Nelson Education.
Morschett, D., Schramm-Klein, H. and Zentes, J., 2015. Strategic international management (pp.
978-3658078836). Springer.
Noe, R.A., Hollenbeck, J.R., Gerhart, B. and Wright, P.M., 2017. Human resource management:
Gaining a competitive advantage. New York, NY: McGraw-Hill Education.
Wehrmeyer, W., 2017. Greening people: Human resources and environmental management.
Routledge.
Wright, P., 2018. Fundamentals of human resource management. Management. 5. p.27.
Online
human resource management (HRM). 2019. [Online]. Available through:
<https://searchhrsoftware.techtarget.com/definition/human-resource-management-HRM>