Identifying Digital Applications and Trends

Identify digital applications
and trends (Research &
Presentation)

Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
CONCLUSION................................................................................................................................3
REFERENCES................................................................................................................................4

INTRODUCTION
Digital trends is referred to as technology such as information website, lifestyle, news,
podcasts, consumer electronic products, artificial intelligence, social media networks, influencer
marketing, chatbots, etc. in turn are considered to be as the key factors which in turn largely
influences the current market trend. This study will highlight on identifying digital application
for effective communication. This study will determine the relevant operational plan and also
examine the proposed storage, creation and retrieval of the digital information. The Woolworths
Group is one of the largest Australian retail company which was founded in the year 1924 by
Percy Christmas, Stanley Chatterton, Cecil Scott Waine, George Creed and Ernest Williams.
This company is headquartered in BellaVista, New South Wales, Australia. This company tends
to distribute in various divisions which mainly incudes supermarkets, liquor, general
merchandise, hotels and gambling and finance.
MAIN BODY
Social media platform tends to as one of the most effective communication trend which
in turn helps in sharing idea, career interest, information with the help of virtual network. There
are various set of social media platforms which in turn includes WhatsApp, Pinterest, Snapchat,
Instagram, Google+, Facebook, Twitter, YouTube, Tumblr, LinkedIn, etc. social media
functionality are available at mobile devices, tablets, etc.
Social media platform in turn is considered to be one of the most crucial tool for the
business marketing strategy. These platforms in turn is considered to be very useful for the
business to create awareness about the specific business. It also helps in connecting with more
number of customers by effectively increasing lead.
Social media platform is considered to be an effective technology because this in turn
helps in collaborating various team members such as management, customer, suppliers, investors
and various other internal and external stakeholders within the business. This helps in better
decision making activities across the various department of the organization.
They are considered to be highly interactive platforms because it is very easy to transmit
information from anytime to anywhere on a real time basis.
Social media platforms are in turn considered to be an effective communication
technology because it is easily accessible and in turn is considered to be very useful in assessing
the internet savvy audience of the today's generation.