Identifying Entrepreneurial Opportunities.

Identifying
Entrepreneurial
Opportunities

Table of Contents
TASK 1............................................................................................................................................4
P1 Various sources of entrepreneurial innovation .................................................................4
M1 Provide a detail evaluation sources of innovation with help of Drucker’s 7s model.....5
D1 Critically evaluate overall benefits & drawbacks of various approaches that lead to
identification of different entrepreneurial ideas.....................................................................5
TASK 2............................................................................................................................................7
P2 Rationale & market gap by use of specific entrepreneurial idea as tools & techniques.. .7
M2 Justification of entrepreneurial idea for filling of market gap by using of various
techniques...............................................................................................................................9
D2 Evaluation of entrepreneurial idea on investigation & interpretation of competitive market.
................................................................................................................................................9
TASK 3............................................................................................................................................9
Covered in PPT.......................................................................................................................9
TASK 4............................................................................................................................................9
P5 Application of SWOT for supporting assessment of a entrepreneurial idea.....................9
P6 Evaluation of market environment where idea has to be launched.................................10
M4 Evaluation of a entrepreneurial idea in a competitive market.......................................12
D4 Conclusion & recommendations of a specific entrepreneurial idea in competitive market.
..............................................................................................................................................12
CONCLUSION..............................................................................................................................13
REFERNCES.................................................................................................................................14

INTRODUCTION
Entrepreneurial opportunity is a idea used for developing a new venture that is feasible
economically for benefiting all the shareholders and stakeholders. New business idea is related
with new product development or new service launch. Virgin money is a financial organisation
that is providing required amount of finance to entrepreneurs who are budding for launching of
new ideas. Virgin money has developed a scheme that is offering capital to a new business
venture or innovation being added to exiting venture (McCarthy and Puffer, 2016). In present
scenario new venture which is operating since three months named as “Green Apple” a outlet
providing different combinations of juices, fruit & vegetable salads to their customers. It is based
on idea of living a healthy and fit life. Now, they require funds for adding a new innovation that
is making use of all the waste generated of fruits and vegetable in a productive manner. They are
adding a new recyclable outlet so that waste can be recycle generated in a manure and further
used in plantation of trees. This report is discussing about new concept with use of Models such
as Porter's framework, etc.