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Impact of CSR on Firm's Financial Performance

   

Added on  2021-02-20

7 Pages1892 Words78 Views
RESEARCH PROPOSAL

Table of ContentsINTRODUCTION...........................................................................................................................3Scope of study.............................................................................................................................3Rational of study.........................................................................................................................4Statement of problem..................................................................................................................4Key literature review...................................................................................................................4Research methodologies .............................................................................................................5Activities & Time scale...............................................................................................................6REFERENCES ...............................................................................................................................7

Title- To investigate the significance of CSR on firm's financial performance. With reference tocase study of Tesco. INTRODUCTIONCorporate social responsibility termed out as regulating business model that assist thefirm to be socially responsible with public, stakeholders and to itself. The main aim of CSR is tocarry out the business activities in ethical mode. With help of performing CSR activities theentity can able to make good icon within customers mind, public and government that will raisefinancial performance of company (Muiru, 2019). The most of the entities execute CSR activitiesfor the interest of society and plays crucial role as part of responsibility. The present report covered on topic as to identify the effect of CSR on firms financialperformance. Furthermore, report has covered the topic as to outline aims and objective onchosen topic. Thus, methodologies will be selected to carry out the research activitiessystematically. Lastly, literature review will be conducted to conduct depth investigation onresearch topic. Aim To identify significance of corporate social responsibility towards the firm financialperformance. A study on Tesco. Objectives To articulate the idea of Corporate social responsibility. To determine the relation between CSR and firm performance. To analyse the effect of CSR on financial performance of company. To recommend suggestive measure to implement CSR in financial companies to enhancetransparency and effectiveness in Tesco.Research hypothesis H1- CSR has important effect on financial performance of the organization. H2- CSR has no significant effect on financial performance of the enterprise. Scope of studyIn this study, relation between CSR and financial performance of the entity can beascertained to identify the impact on sales, gross profit, net profit of the enterprise. Henceforth,the study will be reliable for the researchers, scholars, authors and other interested parties.

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