Impact of Global Financial Expansion - Assignment

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The Case Of GlobalFinancial Expansion Of ZaraPlc.
Table of ContentsTITLE.............................................................................................................................................1CHAPTER 1: Introduction.............................................................................................................11.1 Research Proposal................................................................................................................1(I) Research project description.............................................................................................1(ii) Research aim and Objectives...........................................................................................1(iii) Reasons for choosing research project...........................................................................2(iv) Activities and Timescales................................................................................................2CHAPTER 2: Literature Review....................................................................................................32.1 Introduction...........................................................................................................................32.2 Literature Review.................................................................................................................3CHAPTER 3: Research Methodology............................................................................................53.1 Research Approach...............................................................................................................53.2 Methodologies.......................................................................................................................6(I) Sampling............................................................................................................................6(ii) Data Analysis....................................................................................................................6(iii) Cost, Access and Ethical Consideration.........................................................................6CHAPTER 4....................................................................................................................................74.1 Data Collection......................................................................................................................74.2 Data analysis, Presentation and Discussion.........................................................................9CHAPTER 5: Conclusion and Recommendation.........................................................................195.1 Conclusion...........................................................................................................................195.2 Recommendation.................................................................................................................19CHAPTER 6: Personal Reflective Statement...............................................................................196.1 Reflect on the research methods used in your project.........................................................196.2 Consider research methods that could have been used.......................................................206.3 Areas for further research (or consideration)......................................................................20REFERENCES.............................................................................................................................21.......................................................................................................................................................23
TITLE“To identify the impact of global financial expansion on business performance of anorganisation”. A case of global financial expansion at Zara plc.CHAPTER 1: Introduction1.1 Research Proposal(I) Research project descriptionGlobalisation is the spread of technology, product, information and jobs across nationalcultures and borders. In economic way, it explains an interdependence of countries around theworld fostered via free trade (Ahmad and et. al., 2018). Along with this, globalisation isprimarily emphasised on the economic side of the globe, such as foreign direct investment,international capital flow and global trade. For this report, given organisation is Zara which is aSpanish fast fashion retailer based in Arteixo, Spain. It was founded by Amancio Ortega, RosaliaMera in 1975. It is one of the biggest international fashion organisation. The clothing retailer hasapproximately 2200 shops in 96 nations and is the flagship product or brand of the Inditex group.Company is renowned for its capability to develop an innovative product and acquire it to storesin 2 weeks, while other retail company take six months. Online sales soared of Zara is 41% in2017 to 10% of the brand's total. Company launched online sales in different nations such as,Singapore, Thailand, Malaysia, Vietnam and India last year. Along with this, globalisation ishighly impact on financial expansion of Zara in negative and positive manner.(ii) Research aim and ObjectivesResearch Aim:Main aim of this research is “To identify the impact of global financialexpansion on business performance of an organisation”. A case of global financial expansion atZara plc.Research questionsWhat are the concept of global financial expansion of an enterprise?What are the impact of global financial expansion on business performance of Zara Plc?What are the different ways through which Zara Plc can easily improve their performancethrough financial expansion?1
Research ObjectivesTo identify the concept of global financial expansion of an enterprise.To analysis the impact of global financial expansion on business performance of ZaraPlc.To identify different ways through which Zara Plc can easily improve theirperformance through financial expansion.(iii) Reasons for choosing research projectMain reason behind selecting this topic is to analysis the impact of global financialexpansion on business activity and performance of Zara Plc. Globalisation is a biggest conceptthat help a multinational organisation to expand their business activity and improve performancewithin given time duration (COUNCIL, 2014). With the help of this topic, researcher can easilyimprove their personal and professional skills in easy manner. In case of personal development,an investigator can improve their literature review, data analysis and interpretation skill. Underprofessional development, global financial expansion help an investigator to aware about theconcept of globalisation and expand business activities over there. Thus, it essential concept forresearcher to develop their personal as well as professional skill for overcoming issue of researchtopic. Along with this, main reason behind selecting Zara Plc is, it is a multinational organisationand provide job opportunities to people in various number.(iv) Activities and TimescalesThis is consider one of the main and effective part of research used by investigator toidentify starting and ending time period for completion of research activities. Along with this, inorder to identify time duration for closing of research tasks or activities, Gantt chart is considerone of the best horizontal bar chart which will help an investigator to complete research withingiven time period and effective manner (Currie, Gozman and Seddon, 2018). In addition, it is aform of bar chart that is applied to visually display or show the schedule of a project. In thischart, different number of activities are included such as development of research proposal,creation of aims and objectives, literature review, research methodology, data collection, dataanalysis, conclusion and recommendation, and at last submission of project. These activities are2
start on 29-01-19 and ending time period on these activity is 17-05-19. Thus, approx 12 weeksare needed for completion of research project in systematic manner.CHAPTER 2: Literature Review2.1 IntroductionA literature review introduces as a scholarly paper which includes actual knowledgeregarding substantive findings, as well as methodological and theoretical contribution to aspecific area of field (Ezenwakwelu, 2018). Literature review are consider as a secondarysources, and do not study original or new experimental work. There are different purpose ofliterature review which are determine as under:Identify innovative ways to interpret prior study.Describe the relationship of each activity to others under consideration.Resolve conflict or gaps amongst seemingly contradictory previous research.Main purpose of literature review is to address all research objectives and questions inwell-planned manner.It identifies gaps, inconsistencies and contradictions in the literature.It gives a constrictive analysis of the approaches and methodologies of other researchers.2.2 Literature ReviewThe concept of global financial expansion of an enterpriseAccording to Velocity global 2016 Global expansion is an increasingly promising optionfor companies that want to hit the next level. International markets tents to open up their gate fornew talent and customer acquisition, which will contribute in creating opportunities to drivemore revenue and innovation. By expansion in a different territory organisation will be able toenhance their revenue earning capabilities along with providing more employment opportunitiesto people.Global financial expansion comprises of expanding a organisations operation in differentregions of the globe. It comprises of making investment in nations that does not belong to acompany's home. It Is much more then just investing, Along with investment it comprises ofhaving an actual presences in the countries were they have expanded their businesses. It alsoinvolves an deep analysis of the market where the organisation is expecting to operate. After3
analysing the market the organisation needs to plan out the entire expansion process. Which willensure smooth expansion.According to Barbara Bean-Mellinger 2018 Global company expansion involvesintroduction of product and the organisation to the people of that country. In order to invest intodifferent region company needs to research about the market and then should decide whether toexpand or not to.The impact of global financial expansion on business performance of Zara PlcAccording to .... there are positive and negative impact of global financial expansion onperformance and success of Zara Plc. Both are determine as under:In positive manner-Reducing labour cost- If the organisation is planning to operate it's plant in a countrywhere the labour cost is low then they can produce product at a much lower cost while increasingthe production. It will also help the organisation to earn more through producing more.Increased production- As the organisation is expanding it's operations into the differentand untapped region. It will help them to increase the level of production and will also increasethe revenue automatically.In negative manner-Legal regulations- In order to financially expand the current business in other regionorganisation needs to study the rules and regulations that are existing the region. As the legalrules and regulation among different countries differ from each other.Capital investment- In order to expand the current operations of the enterprise in thedifferent region organisation needs to invest large amount of capital investment that anorganisation needs to make in order to expand for instance if the company is planning tocollaborate with some other brand then the deal will comprise of certain expenditure that neds toaddresses by the company.The different ways through which Zara Plc can easily improve their performance throughfinancial expansionSelling unwanted assets- the business can sell the assets which are no loner used by theorganisation and can use the money to invest in the global market. Through this the moneywhich have been blocked will also gets releases and it will be effectively used as well in theoperations of the bushiness.4
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