Impact of Macro Environmental Factors

Added on - 22 Jul 2020

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Business Environment
ContentsINTRODUCTION.................................................................................................................................3TASK 1.................................................................................................................................................3Covered in PPT.................................................................................................................................3TASK 2.................................................................................................................................................3P3: Interrelation between different organisational departments and their link to objectives..............3TASK 3.................................................................................................................................................5P4: Impact of macro-environmental factors.......................................................................................5TASK 4.................................................................................................................................................7P5: Internal analysis of organisation for identification of strength and weaknesses..........................7TASK 5.................................................................................................................................................8P6: Interrelation of macro-environmental factors with organisational strength and weaknesses.......8CONCLUSION.....................................................................................................................................9REFERENCES....................................................................................................................................11
INTRODUCTIONBusiness Environment refers to such an environment or conditions which areuncertain in nature due to which an organisation may find difficulties in operating theirbusiness operations in an effective and efficient manner. Such conditions consists of internaland external factors which makes huge impact on the performance of an organisation thusimportant for management to make an effective plans and policies to deal with it in anappropriate manner. Tesco, a UK company which are engaged in offering quality and freshfood products at reasonable prices in UK and across worldwide. There are large numbers oforganisation of different types who operates in different countries with some purposes whichare discussed under this report (Avramenko, 2012). Linkage of different departments withorganisational objectives are also explained under this report. The project also covers internaland external environment which affects business operations either in negative or positivemanner.TASK 1Covered in PPTTASK 2P3: Interrelation between different organisational departments and their link toobjectives
Figure1. Organisational structureAn organisation can sustain in competitive market world when they get maximumcontribution from various departments working in an organisation to achieve desired goalsand objectives. Therefore, it is essentially required to multinational organisation such asTesco to identify and analyse the contribution of their departments so that corrective stepsshould be taken if any deviation found in their performance. It is also important to find outtheir role in achieving organisational goals. Such departments includes marketing, humanresource, finance, operational etc. The management are held liable to identify their actualstrengths and weakness with a motive of improving them all (Bovee, Thrill and Raina, 2016).Interrelation between functions of departments of Tesco:Human resource department:Such departments have different roles andresponsibilities such as workforce planning, performance appraisal, determination of salaryetc. They are liable to enhance performance of employees by identifying their skills andknowledge and accordingly provide them suitable training and development programs with amotive of improving their capabilities of doing allotted task. Rewards, compensation etc. Aresuch factors which need to be considered y such department in order to provide themmotivation to contribute more efforts in achieving desired goals and objectives of anorganisation.Marketing department:This department play an important in influencing interest andbuying behaviour of customers towards company’s product though setting budgets foradopting various marketing tools. Tesco offers good quality food products at an affordableprice in market thus it is important for company to inform about such quality, price etc. tocustomers with a motive of attaining huge customer strength (Cavalcante, Kesting and Ulhoi,2011).Finance department:It is such a department which are liable to arrange funds forcompany from different sources and allocating them to different departments on the basis oftheir requirements. An organisation having sufficient amount of funds are enable to purchase
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