Impact of OTT Platforms on DTH Services

One of the fastest-growing markets worldwide is the over-the-top streaming OTT on DTH Services market in India. Due to the lockdown brought on by Covid-19, total domestic OTT usage climbed in the last 12 months from 181 billion minutes to 204 minutes, according to an analysis by RedSeer. Monthly OTT consumption also fluctuated significantly over the course of the year. Then, numerous significant OTT releases, including sporting events, fresh films, and a Netflix drive to expand its following in India, helped to increase consumption in the fourth quarter.