Importance of Newsletters in Organizational Performance

This article discusses the importance of newsletters in organizational performance, highlighting the key elements of change and how they help in devising company strategies. It also emphasizes the role of macros in automating newsletter operations. The article also includes an assessment of a newsletter template and the flaws in its design. Additionally, it covers various types of business documents and their significance, along with tips for creating effective documentation processes.

Running head: BUSINESS NEWSLETTER
BUSINESS NEWSLETTER
Name of the student
Name of the university
Author note

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Assessment 2
Part 1
Newsletter is an active part of the organizational performance as it informs the respective
stakeholders aware of the different activities that are undertaken by the organization. The key
elements of change in the organizations and the processes of the same is being enumerated in the
newsletter for providing a better view of the organization to the stakeholders and investors. The
design of the newsletter is an important aspect that helps the organization in providing all sorts of
information to the stakeholders in brief. The modifications in the organizational functioning are
highlighted through the proper placement of the information in a brief manner. Brevity will be
helping the organization in enhancing the information systems through the newsletters. The
asssessmeht5 of the newsletter templates will be helping the organization in enhancing the
operations as per the objectives of the business. On the other hand, the assessment is to be based
on the fulfillment of the requirements of the organizations through the formulation of the
newsletter. On the other hand, the automation of the different macros and the manner in which
they perform as per the objectives of the business is one of the major considerations while
assessing the newsletters.
The newsletter of organizations incorporates the name of the same and the different
policies that are framed by the same in order to avoid situations of discrimination and clashes.
On the other hand, the different sustainable approaches that are undertaken by the businesses are
also indicated through the newsletter of the business. The newsletter thereby helps in devising
the company’s strategies and position in a definite manner, which will be helping the investors in
judging the capabilities and competencies of the business. The MACROs helps in maintaining

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the efficacy of the functions while creating a newsletter of an organization. The updated
newsletter helps the organization in undertaking steps to make the investors and the stakeholders
aware of the undertakings. On the other hand, the key elements of change in the organizational
functioning are dependent on the active participation of the stakeholders. The organizations
undertake a change in the layout and formatting of the newsletter each month in order to make
the same attractive to the stakeholders and thereby holds a theme or an objective for
modifications in the organizational performance. The automated instruction providence and
different functions of the organization is supported through the MACROS. The key elements of
change in the organizational performance are based on the different information that the
authorities aims at providing to the chief stakeholders of the business. The key elements of
change in the organizational functioning is based on the active involvement of the stakeholders
which is supported through the informative structure of the newsletters. Therefore, the
appropriate utilization of the macros will be helping the organization in automating the
operations while formatting a newsletter.
The macros that are introduced in the newsletters can be utilized for future as they are
updated with the different changes that are undertaken by the organizations. The key elements of
change in the organizational functioning are based on the active participation of the stakeholders
in the business units. The formatted newsletters of the organization helps the same in
maintaining the efficacy of the functions and thereby assists the firms in keeping a record of the
of changes in the organizational operations.

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Part 2
The newsletter that was created by the participant lacked in the proper functioning of the
macros in the systems, which has affected the structure of the newsletter and the auto –upgrade
option of the same. The assessment that was undertaken during the review of the newsletter
clearly exhibited the flaws in the same, which has affected the efficacy of the format to suit the
changing needs of the organization. On the other hand, the newsletter that was crafted by the
participant lacked a clear and presentable design. Presentable design helps the organization in
attracting the attention of the stakeholders to different aspects that leads the success factors of the
business. However, lack of proper design might fail to attract the attention of the chief
stakeholders and investors, which might affect the smooth functioning of the business.
However, the document was laid as per the norms of a particular standard for the creation of the
newsletter; the ill- presentation of the same has affected the proper functioning of the
management while making the stakeholders aware of the different features of the business. The
lack of suitable MACRO designing resulted to the partial design of the newsletter. The standards
that were laid down by the organizations for documenting the information in the newsletters is
not adhered by the creator which has affected the proper functioning of the systems as per the
requirements. The improvements in the design of the newsletter will be facilitated through
adherence to the different standards.
Yes No
Did the document for
review meet the
standards as outlined


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in Appendix 1?
Were the macros
contained in the
document working
and helpful in
automating aspects of
the document
development?

Was the document
quality of an
appropriate standard?

Are there any areas
where you feel
improvement is
required inregards to
the document design
and development?

Is the document well
laid out and
presentable?

Would you feel
confident using this

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template following
thetraining you have
been provided?
Assessment 3
Question 1
Emails and memorandums are considered to be the most commonly used business
documents that the business organisations have practised. The co-workers generally used such
mails. Besides this, the business letters are also identified as important business documents. It is
generally used to make communication with the outside individuals such as customers,
colleagues in other businesses and service providers. In this regard, the business reports are also
plays pivotal role as the business documents. It deals with the statistics, charts, graphs, images
and survey results related to the business. On the other hand, transactional documents are
particularly used to transact business with the clients. It can be identified with a specific format
of invoice or receipt. Moreover, the financial documents are used in budget proposal and file tax
returns. It also includes the receipt records, payroll reports, and bank statements.
Question 2
Macro is a series of commands that saves time on tasks and make it more specific and
accurate. It can be run through clicking on the Quick Access Toolbar or pressing shortcut keys.
In MS Word or Excel, recording a Macro is a very easy but lengthy process. At first the
user has to go through the View toolbar. Then the Macro option will be flashed on. By clicking

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on it the user can find a record macro options. It is followed by the Macro name that the user has
to set and choose the all documents (Normal.dotm) from the store macro in box. Then click the
button to run the macro and add a new macro name and then click ok.
Question 3
 The desktop publishing software can manage to handle both texts and graphic that the
Microsoft word cannot do. The MS Word only deals with the texts.
 In the desktop publishing software users can hardly manipulate or tamper the texts and
graphics where as in MS Word it is easily done without any permission.
Question 4
In that case, the Whatfix tool will be the right option to modify or design the document. It
can be argued that there are a number of important aspects on which the Whatfix tool is relied
upon. First of all, the static and lengthy web helps pages through the pictorial guides popularly
known as the ‘balloons’. Moreover, there are online or live assistance features that enable the
tool more accurate and user friendly. It can fix any kind of designing problems regarding the
power point presentation, pdf or the videos. Therefore it can be stated that the Whatfix tool is
effective external software to develop outstanding document designing.
Question 5
The information technology in business organisation provides and contains confidential
and sensitive information regarding the business details and customer data. Therefore, it is
important to check the requirements of the information technology daily. In this context, the

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information technology is dedicated to ensure the safety and security of those valuable
information.
Due to the advent of digitisation, most of the organisations prefer digital documentation
process. Those business documents are very sensitive and are a matter of discreet. Any kind of
breaching in the information technology will expose that vital information to the rival companies
that is not acceptable.
Question 6
Getting feedback from the users is not only gives opportunities to make it more user
friendly but also encourage the users to use it as far as they can. In case of the organisations,
primarily the feedbacks from the employees will help the organisation to understand the
efficiency of the new system and the pros and cons that the employees are suffering while using
it. It will facilitate further steps for the organisation to make the system more effective and less
time consuming. In addition to this, it can be argued that asking employees about the efficacies
of the new system will pave the way for motivating them to use the system as well.
Question 7
There are four reasons for such review such as
 It is important for the organisation to update the process and instructions that have
changed within the organisation. In this regard, the organisation can engage the
employees in the process of revising the changes and understand it.
 It can be argued that the organisations often practice such measures in order to perceive
an idea regarding the effectiveness of the new policy implications. If in any case it can be

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found that the employees are not following the policy then the vitality of the policy will
be questioned.
 To boost the preparedness for audit and inspections often the organisations carry out
some revision and addition in the business documentation process.
 Moreover, coping with the new regulations and acts it is pertinent for the organisations to
revise its policy guidelines and documentation process.
Question 8
 The document must be optimistic and up to date.
 It should specifically highlights the interests of the young generation.
 It has to be colourful and vibrant so that the young customers get the attraction.
 The document must be simple but covering all the aspects clearly.
Question 9
Generally the Table of contents built-in styles are very complex regarding
documentation. It has manual entry options that are very complex and time consuming.
Moreover, it can be argued that multiple word documents can create problem for the novice users
because they have dearth of knowledge to handle it. Besides this, using same footnotes and
endnotes multiple times is a very time straining task to deal with. In addition to this,
understanding the bookmarks and its functionality requires professional expertise.
Question 10

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 At first it is important to illustrate the procedure through a flow chart or pictorial
diagram. It is divided into a number of logical pieces and relevant ideas to make it more
rational and easy to understand.
 Creating a checklist in this regard will be better option. It includes the required steps,
information and various levels of implementations.
 After that involving the users in the development will be a strategic measure to set the
documentation process. Moreover, it is important to brief them the purpose and aims of
the documentation and at the same time the advantages that it fosters.

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Appendix