Importance of CSR for Businesses: A Literature Review

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LITERATURE REVIEW

TABLE OF CONTENTS
ABSTRACT.....................................................................................................................................4
INTRODUCTION...........................................................................................................................5
PRESENTATION OF DATA.........................................................................................................6
PRESENTATION OF MODELS AND THEORIES .....................................................................9
DISCUSSION ...............................................................................................................................11
CONCLUSION..............................................................................................................................13
REFERENCES..............................................................................................................................14
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ABSTRACT
CSR corporate social responsibility define as practices which mainly undertaken by the
organisation in order to reduce the factors that degrades the environment.
Reason for selecting this topic is to analyse CSR strategies as to boosts businesses, with this
innovation takes place along with the major cost benefits. CSR values helps the businesses in
expanding their businesses as to create more values in business. Purpose of the study is to assess
the importance of CSR factors for organization.
Following report discussed the CSR aspects, its concept and importance for the businesses.
It also described as CSR strategies that relates to businesses and also describes how it enables the
organization to develop positive brand image in society. It has been also discussed sustainable
development theory and CSR theories.
It is summarized from the CSR evaluation that with the implementation of this businesses
can easily improve their internal and external functionalities and also to developed connectivity
with the community for better outcomes.