Case Study Analysis: Virtual Business, Technology Impact, ROI, Digital Business Models, Information Security
VerifiedAI Summary
This case study analysis discusses the key trends, advantages and disadvantages of managing virtual business in the global environment. It also explores the importance of technology and its impact on Alibaba.com and MakeMyTrip.com. The analysis critically evaluates emerging digital business models and the challenges associated with information security threats and ethics. Additionally, it discusses how the situation at both companies could have been dealt with differently.