External Environment Scanning Assignment
Added on 2020-10-04
13 Pages3820 Words433 Views
Leadership ManagementMechanical Engineering
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Individual essay
Table of ContentsINTRODUCTION...........................................................................................................................1Thesis Statement.........................................................................................................................1LITERATURE REVIEW................................................................................................................1External Environment scanning..................................................................................................1Political environment..................................................................................................................2Economic environment...............................................................................................................3Socio-cultural environment.........................................................................................................4Technological environment.........................................................................................................5Legal environment......................................................................................................................5CONCLUSION................................................................................................................................6REFERENCES................................................................................................................................8
INTRODUCTIONModern organisation is different from traditional businesses that relies on thetechnologies and are boundary-less Aldehayyat, (2015). Modern business is dynamic that can bedescribed by the change that makes the industries spend on R&D to survive in the market. Thiskind of organisations are boundary-less and can be operate through technologies. Businessenvironment is consisting of external condition and forces that have potential influence theorganisation. Generally, it is divided in two major parts i.e. External or macro environment andinternal or micro environment. Change in environment have impact on the modern organisationstructure and design that will be analysed in this essay with suitable examples. The study aims todo external environment scanning for that purpose PESTLE analysis will be done. The externalanalysis is done by contrasting various sectors such as; Retail and Banking.Thesis StatementThe external environment is the surrounding that is of changing nature in which thebusiness operates. How these changes within external environment affects the performance ofthe business organisation?LITERATURE REVIEWExternal Environment scanningExternal environment scanning is defined by Bahmani, Farhadpoor & Hamidi, (2017) asthe process that systematically analyse the external environment in order to identify the sourcesthat has impact on businesses. The scanning identifies the changes from six variousenvironmental context including; political, socio-cultural, demographic, legal, economic,organisational competitive and technological.Borges & Janissek-Muniz, (2018) state that, at the global level any specific change inbusiness environment can affect the management function and organisational design.Organisational design refers to the structure of any company. It is essential to developorganisational design to identifies dysfunctional aspects of work flow, structure, process andsystem and realigns them to convert it reality. Aldehayyat, (2015) mentioned that the businessenvironment of the industries moves through is made up of external and internal elements.Internal environmental factor involves; management, cash flow, culture of the organisation,physical assets and skill, knowledge and capabilities of the workforce. 1
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