Introduction to Business Environment

This presentation provides an introduction to the business environment and its impact on organizations. It covers the form of business organization adopted by Facebook, stakeholders and their objectives, VRIO and PESTEL analysis, and concludes with a summary of the findings. The presentation is relevant for students studying business and related subjects.

Introduction to business
environment.

TABLE OF CONTENT
INTRODUCTION
Explain the form of the business organization
Facebook has adopted inception and key
difference among these forms.
Purpose of Facebook
Identify stakeholders and their objectives
Explaining the VRIO and PESTEL analysis
of company
CONCLUSION

INTRODUCTION
Business environment is the
effective and best in depth analysis
of all the forces which affect an
organization external as well as the
internal environment.
 Facebook is the US based
organization who offers social
networking services to customers in
effective manner.

CONTINUE
The presentation will cover the
different types of business
organization.
After, that covered the stakeholders
and their objectives of them.
This will also analyze the internal
and external environment of business.

Explain the form of the business
organization Facebook has adopted
inception and key difference among
these form
Facebook is use the appropriate business system and perform
their functions in effective manner under the mixed structure.
Company need to perform their functions in this where there
are the numbers of functions structure can be followed the
business objectives in respective manner.

CONTINUE
Sole proprietorship:
 This is the first which is used by the company for
perform their business functions in effective manner. In these
methods, owner is acted as the sole proprietor of the company.
The main feature of this structure to created profits margin of
company,.
Corporation:
 In the context of company, company is use corporation
for performing their core functions. As per that, company is
becoming corporate organization which is performed business
functions and achieving their business objectives of company
in effective manner.

Purpose of Facebook
The initial purpose of company is to
offers best services related to social
marketing to students and share their
experience with students.
 With the passing time, company
redesigned their business the purpose
of Facebook.
This creates more effectiveness for
the business. Company provide
potential opportunity to the users in
terms of globe interactions.

CONTINUE
Presently, Facebook has become the multipurpose as it is not
only helping to individuals to build a profit as well as help to
build relations with various peoples at the workplace in
effective manner.
It can be said that company is emerging as one of the most
popular and influential media site and is catering to the
individual for the business at the various level of the business.

Identify stakeholders and their
objectives.
There are five stakeholders which are described are as follows.
Employees
Users
Mark Zuckerberg
Government
Media

CONTINUE
Mark Zuckerberg: He is the owner of
company who have purpose to
maximize profits of company by
offering best services to customers.
User: The main objectives of user to
receive great and wonderful services
with company against of their
investment into the business.
Employees: Objective of employees to
perform task and build team work at
the workplace in effective manner.

CONTINUE
Media: The main objective of
Media is to create right image of
company at market place by
giving time to time update to them
through the sources of marketing.
Government: The main objective
of company need to ensure about
the company is abiding by the rule
and regulations sets by the
government and is not engaging in
violations of the same.

CONTINUE
Yes, company continuous get the higher
success at the market place by offering
the best social services to them. The
employees give their hard contribution
to achieve goals.
Government led the guidelines in the
operations.
Media has created effective in creating
the good image of company at market
place.

VRIO analysis

CONTINUE
Valuable:
Employees are the most important and valuable resources of
company who gives their hard contribution to achieve goals
and objectives.
Financial investors are valuable resources because they provide
the financial assistance to company.
Large users are also valuable resources of company because
they are use services of company in effective manner.

CONTINUE
Rare:
Investors cannot be the rare
resources as the company can raise
the funds by other financial
resources of company.
Technology is the Rare because
company follow the advanced
technology for performing their task.
Employees are rare because
company organize training session
for employee to train them.

CONTINUE
 Imitable:
 Technology imitative because company
have advanced technology uses which are
help t company in order to beet with their
competitors in effective manner.
 Large users base of the company cannot
imitable because of other company as has
their larger user base.

CONTINUE
Organization:
Employee working in the
company can be considered as
the most organized component
of the Facebook as that
company is hired best and
skilled employee for
performing task.

PESTEL analysis

CONTINUE
Political factor:
 Stable political environment is very prominent and vital
for the smooth functioning of the business. On the other side,
sudden changes in government norms can affect to the business
and its growth because that is directly affect to current ongoing
operations and the business.
Economical factor:
 Increasing in inflation rate is affect to the Facebook
because this increase then price of services will be increase
then customer never use.

CONTINUE
Social factor:
 The taste of customer are difference if company change
any technology the customer not get correct use of device then
it is affect to business.
Technological factor:
 This is affect to the business if technology is changed
then employees not get the correct use this technology then, it
is highly affected to the business.

CONTINUE
Environmental factors:
 Environmental factors is consisted with the
environmental changes like in the rainy days network issue are
created then Facebook not runs. Through that business
affected.
Legal factor:
 This consisted with law and regulations like data
protection act is company follow same then not have any
problem. But, any information of customer transferred then
customers have right take action against of company.

CONCLUSION
The study summarized here, company has growing day to day
at the good place.
Company have been provided best services to their customers
in effective manner.
The report effectively analyzed internal and external
environmental factors by using VRIO and PESTEL model.

REFERENCES
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Hamutoglu, N. B. and Basarmak, U., 2020. External and
Internal Barriers in Technology Integration: A Structural
Regression Analysis. Journal of Information Technology
Education. 19.

CONTINUE
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