Digital Transformation of Age UK Services

Digital transformation
of Age UK services

Contents
INTRODUCTION...........................................................................................................................3
Main body........................................................................................................................................3
Research results...........................................................................................................................3
Discussion....................................................................................................................................6
Conclusion...................................................................................................................................6
Recommendation.........................................................................................................................7
REFERENCES................................................................................................................................8

INTRODUCTION
Digital transformation is referred as the process of adopting digital technologies in order to
transform business activities and services all its non-digital as well as manual process into digital
process and older digital technologies with newer technologies as well. Digital transformations
help business to adopt automation, innovation, creativity instead of supporting traditional
methods of transformation. In this report the chosen organisation is Age UK which is a charitable
organisation headquarter situated in United Kingdom. The organisation is formed on 25 February
2009 and launched on 1 April 2009 which is established to support to health and wellbeing of
older people of UK. As the pandemic of covid-19 impacts on every business and their
performance so digitisation plays important role in attaining all objectives and run business
smoothly. In this report all aims, missions and objectives of Age UK in discussed. Apart from
that challenges, barriers and recommendation for respective organisation is being covered in this
project report.
Main body
Research results
Structure and culture of Age UK organisation: Age UK is completely a local as well as
independent charity organisation that provides its services, advices, information and resources to
the people who aged 50 and over it in local cities. It is linked with national Age UK charitable
organisation and other local Age UK which is completely owned by local cities and government
of trustees across local areas. It supports the health and wellbeing of older people in order to
engaged them regardless of their ethical and cultural background, sexual orientation, gender,
nationality and religion as well (Age, U.K., 2018). These charities are operated by their local
offices and employed staff members deliver services across all community members. The culture
of organisation is to connect with all aged people in order to reduce loneliness of all communities
and provide support them to live their life in more-better manner.
Company mission/ aims: The main mission of respective organisation is to improve the lives
of older peoples of United Kingdom through delivering various product and services and
different employment, support, wellbeing as well as independence services. It provides clear and
confidential information and advice to empower old people and promoting independence and
wellbeing to their lives.