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Individual Report of Context of Business

   

Added on  2020-10-23

9 Pages2568 Words151 Views
Context of Business(Individual Report)

Table of ContentsINTRODUCTION...........................................................................................................................1MAIN BODY...................................................................................................................................1Brief introduction of the firm.................................................................................................1Vision, leadership style, management practices and strategies of Volkswagen....................2Implementation of above strategies and management practices............................................4Recommendations for improvements.....................................................................................5CONCLUSION................................................................................................................................6REFERENCES................................................................................................................................7

INTRODUCTIONBusiness comprises of various activities of making one's living or generating moneythrough producing and selling products and services. Establishment of business requires somesort of investment and enough customers so as to get output from their offerings on consistentbasis. The business may find difficulties in achieving its mission, vision, goals, objectives andpre-determined strategies due to micro and macro environmental factors which are contingentand complex in nature. Therefore, it must required to evaluate these factors in order to maintainstability in competitive market. The present assignment report contains information aboutVolkswagen which includes its vision, management practices and leadership along with therecommendations upon the discussion made under the report.MAIN BODYLeadership is the process of leading employees of an organisation towards the desiredgoals and objectives of the organisation. Whereas managers is the one who manage and monitorthe activities of employees at the workplace. These both play an essential role in thedevelopment and growth of the company in which they are performing their roles andresponsibilities. The taken firm for this assessment is Volkswagen which is a German carmanufacturer having operations in more than 150 countries and more than 3500 distributors and100 manufacturing facilities worldwide. This report assessment will discuss the briefintroduction of the taken organisation along with its mission, vision and products. Also theleadership and management styles of the firm along with the management practices will bediscussed in this report. In the end, recommendations for improvements and implementation ofstrategies for accomplishing the goals will be discussed.Brief introduction of the firmVolkswagen is a Germany based automobile manufacturer firm who is providing a broadrange of cars to the customers worldwide. The company is headquartered at Wofsburg, LowerSaxony, Germany. This company is currently owned by Austria based Porsche Piech family. Thecompany is designing, manufacturing, and distributing vehicles, motorcycles, engines, and turbomachinery and also service such as financing, leasing and fleet management. The company wasawarded by world largest automaker in terms of sales in year 2016. The company overtookToyota and maintained this position for next two upcoming years by selling 10.8 million1

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