Mapping and evaluating ecosystem on Industry sector

This paper analyzes the external ecosystem of Saudi Aramco Company and its strategic implications for managing hydrocarbon, green marketing schemes, and reducing environmental hazards. It recommends reducing hydrocarbon content in air and water, organizing training and development programs for employees, and designing new policies and education frameworks for motivating employees to achieve long-term sustainability in the global market.

Assignment
Mapping and evaluating ecosystem on Industry sector

Contents
Introduction...........................................................................................................................................2
Analysis of the external ecosystem:.......................................................................................................2
Strategic Implications of the analysis....................................................................................................2
Limitation..............................................................................................................................................2
Future Strategy action plan....................................................................................................................2
Recommendation...................................................................................................................................3
Stakeholder analysis..............................................................................................................................3
Conclusion.............................................................................................................................................3
References:............................................................................................................................................3

Introduction
In this paper, we are going to analyse the strategic implication for Saudi Aramco Company
which deals with the export and import of the fuel and oil across various nation. The strategic
plans were designed for achieving the objectives of the company such as reinforcement in the
oil and gas industries, integration of value chain program for managing hydrocarbon,
development of green operational program for the company, and lastly increasing the
satisfaction level of employers by providing them healthy and safe working environment.
Analysis of the external ecosystem:
The external ecosystem of the company is comprised of governmental agencies, industrial
groups, transportation services, and core market services. It was recommended that the
company should take step forward in managing value chain for the hydrocarbon released in
the storage of oil and gas in the environment, green marketing schemes should be equipped
by the company during the transportation of the oil and gas for delivery to numerous nation,
new policies and procedures framework should be deployed for lowering down the risks
associated with the environmental hazard which can be caused such as oil spills in the ocean,
release of high amount of hydrocarbons, and dumping of hazardous waste in the
environment, and others (Nicolaescu, Alpopi, Zaharia, 2015).
Strategic Implications of the analysis
The strategic plan has been developed for supporting the green marketing schemes for the
betterment of the company operational plan. During the implication of the strategic plan,
problems arises in the management of the hydrocarbon content in the water and air due to the
spilling of oil at the time of storage.
Limitation
The risk of oil filling is the major hazard for maintaining and developing eco-friendly
environment with the operational working plan of the enterprise.
Future Strategy action plan
The issues, chaos, and conflicts of the employees should be resolved to avoid destruction in
the later stages of the project, operational cost should be reduced in engaging the employers

at their work, and others (Eccles, Ioannou, Serafeim, 2015). The market shares which are lost
by the company can be regained through the deployment of eco-friendly transportation and
storage of the oil and gas to the various associated countries which helps in increasing the
sale of the fuel at global level.
Recommendation
It is recommended that the step should be taken for reducing the hydro carbon content in the
air and water content because the air and water pollution can be increases the risks of health
hazard to employees which restrict the productivity of the enterprise. The training and
development program should be organized for the employees to enhance their skills and
expertise in handling the services related to the fuel oil handling.
Stakeholder analysis
The analysis of the stakeholders helps in focusing that the inefficiency of the stakeholders in
managing the business operation can slower down the rate of productivity which can cause
loss of share in the global market (Nuseibah and Wolff, 2013). The new policies and
education framework should be designed which helps in motivating the employees to match
their assigned tasks and responsibilities with the goal of the company to achieve long term
sustainability in the global market.
Conclusion
It has been concluded that the happy and satisfied employees increases the productivity of the
enterprise. The development healthy working condition helps in achieving the green
marketing for the enterprise.
References:
Eccles, R., Ioannou, I, Serafeim, G. (2015). The impact of corporate sustainability or
organization processes and performance. 1st ed. (ebook). Available at:
https://www.hbs.edu/faculty/Publication%20Files/SSRN-id1964011_6791edac-7daa-4603-
a220-4a0c6c7a3f7a.pdf [Accessed 20 Apr. 2018].

Nicolaescu, E., Alpopi, C., Zaharia, C. (2015). Measuring corporate sustainability
performance. 1st ed. (ebook). Available at: www.mdpi.com/2071-1050/7/1/851/pdf [Accessed 20
Apr. 2018].
Nuseibah, A., and Wolff, C. (2013). Business ecosystem analysis framework. 1st ed. (ebook).
Available at: https://ieeexplore.ieee.org/document/7341356/ [Accessed 20 Apr. 2018].