Industry Practicum Report

Running head: INDUSTRY PRACTICUM REPORT
Industry Practicum Report
Name of the Student:
Name of the University:
Author note:

1INDUSTRY PRACTICUM REPORT
Executive Summary
This reflective report has presented a brief on an industry placement organisation named
Regent Park Resort. It has applied several different principles and theories in order to analyse
this company in terms of several factors and to identify the areas that it needs to improve.
With the same, it has also assessed the microenvironment for this business in the modern
period and the measures that it has taken to tackle with the issues faced.

2INDUSTRY PRACTICUM REPORT
Table of Contents
1. Introduction............................................................................................................................3
2. Discussion..............................................................................................................................3
2.1. Company Background.....................................................................................................3
2.2. Analysis of the company in context to the studies topics in the modules of this course 3
2.2.1. Strategic goals and structure of the organisation.....................................................3
2.2.2. Organisation’s culture..............................................................................................4
2.2.3. Level of Communication..........................................................................................5
2.2.4. Leadership in the organisation.................................................................................6
2.2.5. Teamwork in the organisation..................................................................................6
2.2.6. Motivation in the organisation.................................................................................7
2.4. Areas for improvement...................................................................................................7
2.5. Business Environment Analysis (Porter’s Five Forces)..................................................8
2.5.1. Threat of entry..........................................................................................................8
2.5.2. Industry Rivalry.......................................................................................................8
2.5.3. Bargaining power of the suppliers...........................................................................8
2.5.4. Bargaining power of the buyers...............................................................................9
2.5.5. Threat of substitutes.................................................................................................9
3. Conclusion..............................................................................................................................9
References:...............................................................................................................................10

3INDUSTRY PRACTICUM REPORT
1. Introduction
The main aim of this reflective report is to critically analyse the chosen industry
placement organisation, i.e., the Regent Park Resort within its microenvironment. It would
contextualise the theories and principles that I have studied in this course along with my other
prior learning courses to this company. Firstly, I shall be giving a brief background of the
company and would analyse it in context to the studied topics in the modules of this course,
applying different theories and principles to the analysis. Thereafter, I shall be identifying
and motivating the areas for improvement in context to my findings from the analysis of the
company. Lastly, I shall be analysing the business environment for Regent Park Resort using
the Porter’s Five Forces framework.
2. Discussion
2.1. Company Background
As stated earlier, the name of my organisation where I worked as an Assistant General
Manager (AGM) is Regent Park Resort. It is one among the most beautiful three star hotels
present in Sylhet city of Bangladesh. It is widely regarded as an eco-friendly resort with a
very calm and eye-soothing atmosphere with lots of garden, lakes and ponds all around. It
was earlier known as “Thakur Bari”. It was an old home from the British period that has been
redesigned as a beautiful 3-star resorts. It is located at Silam, South Surma, Sylheet.
2.2. Analysis of the company in context to the studies topics in the modules of this
course
2.2.1. Strategic goals and structure of the organisation
The strategic goal of this resort is to provide all its customers, clients and guests with
an outstanding lodging services and facilities that they are likely to remember throughout
their life. All the organisational managers and the role players of Regent Park Resort work