Information Technology Assignment- Improving Life

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Improving the Experience of Live StreamsUsing the Example of Music Events
ABSTRACTTechnology has raise the standard of living and also helped to make people reach intough with individuals who are at different part of the globe. With advancement in technology,people are able to know more about the type of culture and the type of music others prefer. Mainfocus on the current study is on live music streaming.In this context, streaming media isdetermined to be a multimedia that receives data constantly by end users at the time when it isdelivered by producer. For this respect, there are various types of applications that are availableand these enable to make people to have live streaming. Further, it can be stated that streaming isa technology that enables to deliver content to mobile devices and computers with the help ofinternet. Moreover, live streaming is similar to the information given above but it delivers realtime content. The taste and preferences of customers are different from each other. In thiscontext, it is the responsibility to make sure that the live music streaming needs to be done insuch a way that requirement of people are identified. As per the present research, this is carriedout to findings ways to improve experience of live streams with the help of using examples ofmusic events. Apart from this, main aim is to identify the preference of live music stream andthen further it is divided into objectives so that it becomes easy for the research to identifyappropriate answers for the research topic.Trend of streaming raised at the time when YouTube was introduced. This was helpfulenough to focus making individuals to know about streaming and the type of preferences that arecarried by them. Music is considered to be a way that enables human beings to communicatewith others.Earlier, it was important for the artists and people to be present physically so as toexperiencethe music. However, through online streaming, people are now able to present in asingle online room where they can enjoy music. Issue that is faced in relation with live streamingis that low speed of internet makes it difficult for the people to stream. In this context, it isimportant for video developers to make sure that the quality that is provided to users is high.Further, the rate of information that each of the individuals has in relation with live streaming isalso low. It requires the live music providers to aim at delivering people information and this isdone with the help of social media. There are four objectives that are set for carrying out theresearch. With this respect, main focus is made on determining the factors that are responsiblefor the quality of live stream experience. Further, it covers the factors that are responsible for thequality of live stream experience. Moreover, it covers impact of interaction platforms have on
live streaming of music events. Lastly, it also includes challenges that are experienced by anindividual in live streaming music events and how the challenges can be addressed.Live concert streaming is determined to be hyped as a future of the music. People aroundthe world are now able to listen to music event if they are not physically present.Apart from this,live streaming, individuals are able to able to get behind the scenes and camera rotation through360 degree. This enables to provide different experience in live streaming where complete viewof the areas where performance takes place is covered. There are different types of challengesthat are faced in live streaming of musical events. In this context, it includes content of the event,cost involved, appropriate platform to be used, challenges in live streaming 360 degree video,low internet connection, etc. Among these the type of applications that are used by people forlive streaming. The costs involved are the subscription amounts that are taken by applications.To conduct the research, there were different types of limitations that are involved, theseare time, money, etc. Among which there are various type of activity involved, there are certainset of amount that is incurred and time that is consumed. It is important that proper division ofcost and time that needs to be made so that it becomes easy to cover all activities in anappropriate manner. Further, there are research methodologies that are also covered. With thisrespect, for gathering information there are two methods which are primary and secondary.Researcher has made use of both these methods. Primary is done by making use of questionnaireand secondary is done by books, journals, online sources, etc. Sample size is taken to be 20 andthese are individuals who have experience of making use of live music streaming. Further, theresearch has made use of thematic analysis so that all the gathered data is presented in the formof tables, graphs, charts, etc.From the findings made, it can be stated that individuals do not get the opportunity tointeract with others in live streaming. Appropriate measures should be taken so that involvementof individuals can be raised and this way people will get boosted up. Interaction is determined tobe one of the most important aspects that need to be considered. With this respect, throughengagement and interaction with audience, it is helpful enough to create memorable and uniqueexperience for viewers. Further, it requires to have Consistency to decide on the time and daythat will be suitable for streaming online. This is helpful enough for people to get time for otherpersonal stuff. In addition to this, viewers expect to have clear site on the performers. In order todo so cameramen need to have proper understanding of all the shots taken are clear so that
experiences of views are positive. When the quality provided is high, then it becomes favourableenough to increase live streaming and preference of people as the benefit that individuals getthrough live streaming is high.
ContentsABSTRACT....................................................................................................................................2CHAPTER 1: INTRODUCTION....................................................................................................11.1 Introduction............................................................................................................................11.2 Background............................................................................................................................11.3 Statement of problem.............................................................................................................31.4 Study Objectives....................................................................................................................31.5 Research Questions................................................................................................................31.6 Conceptual framework...........................................................................................................41.7 Limitations of this study........................................................................................................4CHAPTER 2: LITERATURE REVIEW.........................................................................................52. Introduction..............................................................................................................................52.1 The current experience of live music events streaming.........................................................52.2 Challenges experienced in live streaming of musical events................................................62.3 Ways to address the challenges experienced in live streaming.............................................82.4 Case study: quality of experience among users of platforms for streaming live events.......92.5 Measuring quality of experience for live streaming of music events..................................112.6 Ways to improve experience of live streams.......................................................................12CHAPTER 3: RESEARCH METHODOLOGY...........................................................................143.1 Considerations made for research........................................................................................143.4 Sampling..............................................................................................................................153.5 Sampling procedure.............................................................................................................163.6 Data collection.....................................................................................................................163.7 Data analysis techniques......................................................................................................17CHAPTER 4: IMPLEMENTATION............................................................................................184.1 Respondent’s background information................................................................................184.2 Thematic analysis................................................................................................................18CHAPTER 5: DISCUSSION OF THE RESULTS.......................................................................305.1 Summary of key findings.....................................................................................................30CHAPTER 6: CONCLUSION AND RECOMMENDATIONS...................................................326.1 Conclusion...........................................................................................................................32
6.2 Recommendation.................................................................................................................336.3 Outlook for further research................................................................................................34REFERENCES..............................................................................................................................35APPENDIX 1.................................................................................................................................38Questionnaire:............................................................................................................................38
LIST OF ABBRIVIATIONHTTPThe Hypertext Transfer ProtocolRTMPReal-Time Messaging ProtocolRTSPThe Real Time Streaming ProtocolVRVirtual RealityWiFiWireless FidelityLANLocal Area NetworkHDHigher DefinitionMbpsMegabits Per SecondCANContent Delivery Network
CHAPTER 1: INTRODUCTION1.1 IntroductionWith time, there are various changes taken place in relation with technology and thesehave helped in making people develop their knowledge and understanding in a positive manner.In this context, streaming media is determined to be a multimedia that receives data constantlyby end users at the time when it is delivered by producer (Nguyen, Dejean and Moreau, 2014,pp.315). The term to stream is defined as a process that is helpful to deliver and obtain media. Inother words, streaming video is a type of content that is sent which is compressed over theinternet and it displayed in real time. Further, in streaming media or video users do not have towait to download file to play them. However, process of continuous streaming of data is used. Itrequires the user to make use of a player that enables to uncompress and sends video data todisplay and audio to speakers.Further, it can be stated that streaming is a technology that enables to deliver content tomobile devices and computers with the help of internet. Moreover, live streaming is similar tothe information given above but it delivers real time content. This is generally popular livetelevisions shows and special one-time event. Apart from this, there are different types ofapplications that are also available and these enable to get live streaming (Birmingham andDavid, 2011, pp. 69). In this context, there are problems raised but one of the main issueidentified it related with slow internet speed. In such condition it becomes difficult to streamwith proper quality. As per the present research that is carried out, findings will be done toimprove experience of live streams with the help of using examples of music events. The aim isto identify the preference of live music stream and then further it is divided into objectives sothat it becomes easy for the research to identify appropriate answers for the research topic.1.2 BackgroundMusic is considered to be a way that enables human beings to communicate with others.Around the world, there are people who are skilled to change the globe with the help of music.With the help of live streaming, it becomes easy for these people to connect others who are atany parts.1.2.1The current state of experience of live music streaming1
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