logo

Project on Tools and Techniques to Protect Intellectual Poperty of Business

   

Added on  2020-06-04

14 Pages4090 Words29 Views
 | 
 | 
 | 
INNOVATION ANDCOMMERCIALISATION
Project on Tools and Techniques to Protect Intellectual Poperty of Business_1

Table of ContentsINTRODUCTION...........................................................................................................................2TASK 1............................................................................................................................................2P1. Importance of innovation to an organisation in comparison with invention........................2P2. Organisation vision, leadership, culture and teamwork can shape innovation andcommercialisation.......................................................................................................................4TASK 2............................................................................................................................................5P3. 4Ps of innovation and use of the innovation funnel to examine and shape innovative ideas.....................................................................................................................................................5P4. Explanation of development in the frugal innovation...........................................................6TASK 3............................................................................................................................................7P5. Importance of the commercial funnel and the application of new product development.....7P6. Innovation business case for 4com.......................................................................................8TASK4.............................................................................................................................................9P7. Tools used by an organisation to develop, retain and protect intellectual property andknowledge...................................................................................................................................9CONCLUSION..............................................................................................................................10.......................................................................................................................................................121
Project on Tools and Techniques to Protect Intellectual Poperty of Business_2

INTRODUCTIONIt is necessary for every business enterprise to identify the needs and wants of customers andaccording to their tastes, they provide better quality products. It is necessary for organisation tolargely works for innovation. Innovation is defined as to some modification of existing productand services that can help to attain goal and objectives. Business uses latest technology softwarethat can help to innovate various new products.The main objective of every organisation is tomake large profits. Customer is the blood for every business enterprise. Without this element,company is not able to achieve profitability and productivity in the long run. Innovation andcommercialisation plays a crucial role that helps to maintain organisation’s goodwill in themarket. It is necessary for the business to make optimum utilisation of resources that help to gainbetter productivity and profitability. 4Com is telecommunication company that are located inUK. They largely manufacture the business phones, application software and generate varioussites on Internet. The main aim of this cited organisation is to do innovation and invention oncontinuous basis. Difference between innovation and invention is mentioned in this report. Thisproject also describes the tools and techniques that help to protect intellectual property ofbusiness enterprise. TASK 1P1. Importance of innovation to an organisation in comparison with inventionToday, it is necessary for every organisation to largely focus on innovation factor. Theyproduce innovative products on continuous basis. Company needs innovation that helps tomaintain their goodwill and profitability (Snow And et.al, 2011). Variosu sources of innovationthat are described below:The unexpected: Company has focus for various innovation and invention technique thathelps to achieve their goals and objectives in long run. It is not necessary that innovationalways give better profits and productivity as sometimes, so this will adverse affectcompany goodwill. Through innovation and invention, company earns high profitabilityin the long run. Process need: Sometimes, organisation is not satisfied with their present product andprocess method then they made significant alteration in their innovation process, so this
Project on Tools and Techniques to Protect Intellectual Poperty of Business_3

method help to achieve better profitability and productivity in long run (Lindič and et.al,2011). 3
Project on Tools and Techniques to Protect Intellectual Poperty of Business_4

End of preview

Want to access all the pages? Upload your documents or become a member.

Related Documents
Innovation and Commercialisation in 4Com
|16
|5129
|28

Innovation And Commercialization Assignment- 4Com Company
|14
|4971
|73

Innovation Assignment - 4Com Plc
|12
|3974
|314

Understanding Invention and Innovation
|14
|4190
|184

Innovation and Commercialisation - 4Com
|13
|4468
|29

Report on Innovation Business - Case for 4com comapany
|15
|3990
|61