Innovation and Commercialisation: Presentation on Essence Drinks

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Added on 2022/12/14

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This presentation focuses on the importance of commercial funnel and NPD processing for the commercialisation of innovation, specifically in the context of Essence Drinks. It also covers building an innovation business case, including ways to access funding, and the evaluation of IP tools in a wider business environment context.

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Innovation and Commercialisation: Presentation on Essence Drinks

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