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Innovation and Commercialisation Assignment - DCSL and Crunchbase Organisation

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Added on  2020-10-22

Innovation and Commercialisation Assignment - DCSL and Crunchbase Organisation

   Added on 2020-10-22

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INNOVATION AND COMMERCIALIZATION1
Innovation and Commercialisation Assignment - DCSL and Crunchbase Organisation_1
Introduction:...............................................................................................................................3Task 1:........................................................................................................................................3P1. Explain innovation and determine its importance to organisations in comparison with theinvention.....................................................................................................................................3P2: Explain how your organisational vision, leadership, culture and teamwork can shapeinnovation and commercialisation.............................................................................................4Task 2:........................................................................................................................................5P3: Explain the 4Ps of innovation and explain the use of the innovation funnel to examineand shape innovative ideas.........................................................................................................5P4: Explain developments in frugal innovation and provide examples of how it is used in anorganisational context................................................................................................................7Task 3:........................................................................................................................................8P5: Explain the importance of the commercial funnel and the application of New ProductDevelopment (NPD) processing for commercialisation of innovation......................................8P6: Build an Innovation Business Case in an organisation, including ways to access funding.9Task 4:......................................................................................................................................11P7: Evaluate the different tools that the organisations can use to develop, retain and protectknowledge and intellectual property........................................................................................11Conclusion:..............................................................................................................................11References:...............................................................................................................................122
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Innovation and Commercialisation Assignment - DCSL and Crunchbase Organisation_3
Introduction:The main object of this research is to find out the significance of Innovation andCommercialisation. For maintaining customer retention as well as acquiring new customersInnovation strategy can play a crucial role. To analyse this, the researcher has chosen twodifferent companies, which organisation mainly develops their business with maintainingtheir retailer as well as customers. With the help of four different tasks, the researcher hasdescribed this research paper successfully.4
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