Innovation and Enterprise

This presentation provides an overview of innovation within organizations, the importance of developing personal innovation skills, different models of innovation, and how to develop innovators within organizations. It focuses on Tesco company as a case study.

Innovation and
Enterprise

Table of Content
 Introduction
 An overview on innovation within organisations
 Importance of developing personal innovation skills
 Models of innovation
 How to develop innovators within organisations
 Conclusion
 References

Introduction
Innovation is very important part as it will lead to enhance business
practices. It is important for organisation to consider innovation in its
practices in order to successfully and effectively conducting organisational
practices. This is significant for increasing business practices as well as
gaining comparative edge over other rival companies. This presentation is
based on Tesco company.

An overview on innovation within
organisations.
Innovation can be describe as the process in which company is introducing
any new product or services in order to meet with the needs of customers.
This consider to developing or creating something new which is significant
for increasing performance as well as influencing more customers.

Importance of developing personal
innovation skills.
Personal innovation skill is refer as the capability or potential of a person t
o develop new and creative idea. It is very important that organisation has
effective personal innovation skills in order to successfully and effectively
conducting business practices. This is significant for increasing overall per
formance of company to introduce innovative practices of products with in
organisation.

Models of innovation
Innovation models are effective for determining the path and ways for succ
essfully and accurately implementing innovation with in organisation. This
will provide complete guidance and direction to company to successfully a
nd effectively implement innovation with in business. Different models of
innovation along with its pros and cons are explain in detail.
 Diffusion of innovation model
 The familiar liner innovation model

Cont...
Diffusion of innovation model
This is significant model that helps in understanding the way customers eng
ages or adopts with the new products and technology over time period. Diff
usion model is effective when company is launching innovative products an
d services in market area. This model includes different stags such as -
Innovator – This includes individual who are exploring new idea and techno
logy. This is the small group of people which are finding new introduced tec
hnology in market area.
Early adopters – It consist of opinion leaders who share positive reviews an
d testimonials regarding new introduced products in market area.

Cont...
Diffusion of innovation model
This is significant model that helps in understanding the way customers eng
ages or adopts with the new products and technology over time period. Diff
usion model is effective when company is launching innovative products an
d services in market area. This model includes different stags such as -
Innovator – This includes individual who are exploring new idea and techno
logy. This is the small group of people which are finding new introduced tec
hnology in market area.
Early adopters – It consist of opinion leaders who share positive reviews an
d testimonials regarding new introduced products in market area.

Cont...
The familiar liner innovation model
This model was developed by Benoit Godin and it is effective model in ord
er to provide guidance and direction for company to successfully implement
innovation with in organisation. The familiar liner innovation model include
s different steps which should be consider by organisation for implementing
innovation. This model consist of different steps such as basic research, appl
ied research, development and diffusion.

Cont...
The familiar liner innovation model
This model was developed by Benoit Godin and it is effective model in ord
er to provide guidance and direction for company to successfully implement
innovation with in organisation. The familiar liner innovation model include
s different steps which should be consider by organisation for implementing
innovation. This model consist of different steps such as basic research, appl
ied research, development and diffusion.

How to develop innovators within
organisations
There are different method and approaches that should be consider by organi
sation in order to successfully develop innovators with in organisation. Tesc
o company should to provide training to its employees that will assist n deve
loping innovators skills.

CONCLUSION
From the above presentation it can be concluded that innovation is essentia
l part of an enterprise and it will assist organisation to increase its overall p
erformance and capabilities. It is important that individual have high innov
ation skills as this will lead to have direct impact on performance and capa
bility of employees.

REFERENCES
Beynon, M.J. and et.al., 2020. Growth and innovation of SMEs in local ent
erprise partnerships regions: A configurational analysis using fsQCA. The
International Journal of Entrepreneurship and Innovation, 21(2), pp.83-10
0.
Chege, S.M. and Wang, D., 2020. The influence of technology innovation
on SME performance through environmental sustainability practices in Ke
nya. Technology in Society, 60, p.101210.
Melles, G. and Drummond, S., 2020. Designing Social Innovation Throug
h Social Enterprise. Design Thinking in Higher Education, pp.73-89.