Innovation and Management Decision Making

Running head: INNOVATION AND MANAGEMENT DECISION MAKING
Innovation and Management Decision Making

INNOVATION AND MANAGEMENT DECISION MAKING 2
Table of Contents
Introduction.................................................................................................................... 3
The innovation challenge................................................................................................... 3
Leading edge strategic innovation solution............................................................................. 4
The strategic innovation model............................................................................................ 5
The innovation action plan.............................................................................................. 5
The leadership............................................................................................................. 6
The innovation implementation........................................................................................ 7
Explain all 13 steps of the strategic innovation model.............................................................7
Conclusion................................................................................................................... 15
References................................................................................................................... 16

INNOVATION AND MANAGEMENT DECISION MAKING 3
Introduction
In the modern business scenario, several companies focus on eliminating sustainability
challenges. Sustainability indicates the attainment of own needs without considering the
capabilities with reference to future generations. In current times, several challenges are faced by
the company such as sustainability, CSR as well as, industry challenges. This report takes into
consideration about the sustainability challenges from different challenges (Morioka, Evans, and
de Carvalho, 2016). The aim of this report is to demonstrate the sustainability challenges that are
faced by Woolworths.
The report discusses the innovation challenges as well as, describes the sources of idea
generation within Woolworths. It also explains the Fiedler Contingency theory of leadership.
This report also describes the strategic innovation model as well as 13 steps of strategic
innovation model.
Background of the Company
Woolworths is a leading supermarket that deals in 995 stores within across Australia. Along with
this, approximate 115,000 team members facilitate convenience, range of products as well as,
value to consumers. Moreover, there are different sustainability challenges faced by Woolworths
such as wastages, climate change together with, packaging. The initiatives were introduced for
developing significant changes within the society such as developing sustainable environment
(Woolworths, 2019).
The innovation challenge
Woolworths is taking into consideration about the distinct products since the implementation of
sustainability greening retail strategy. Along with this, the management of Woolworths is
capable in terms of administrating the product supply through the manufacturer and thus, it

INNOVATION AND MANAGEMENT DECISION MAKING 4
makes a commitment with respect to a sustainable environment in the nation of Australia. In
addition, the company makes collaboration with the farmers as it is depicted as a transformation
in production technique. Along with this, farmers use a feasible tool that makes optimum
utilization of water in order to create a sound product. It could be traded at the grocery unit of
Woolworths (Woolworths. 2019).
The controlled agenda for transport could be addressed as a business collaboration with the
company that offers delivery services in terms of diminishing the engagement regarding the
truck. Woolworths has increased the amount of fleet for workforces by sharing that could
encourage the lower extent for potential carbon emission (Dubey, et. al., 2017).
The selling of quality and safe products to a consumer can aid to develop the trust regarding
sustainability in the market. The chain of stores of Woolworths could be led by several
philanthropic responsibilities within some region across Australia. The management of
Woolworths has developed the strategy for supporting the society by campaign, sensitization and
funding process. The action provided by the company is offered the advantageous toa member of
public and respective system for offering supports (Tidd, and Bessant, 2018).
Leading edge strategic innovation solution
(Sources: Varsei, 2016).