The aim of this report is to discuss about the potentiality of gaining business competitiveness in the current business scenario. In doing so, this report introduced a new concept of portable dynamo for domestic usages. This will help in regenerate electricity from the motion force wastes as of now. The concept will be designed for the domestic usages and it will be first targeted for gym, where motion force gets generated from cycling activities. The different business elements of this concept are discussed in this report including operational, marketing and financial plan. However, on the other hand, a few challenges and risks are also identified that can pose barriers in the long term business. Recommended steps are also discussed to mitigate these challenges and risks.