Innovation and Development of Frugal Innovation for Delamere Dairy Drinks

Dairy Drinks

Table of Contents
PART-1 : BUSINESS REPORT.....................................................................................................3
INTRODUCTION...........................................................................................................................3
Difference between innovation and invention.............................................................................3
Importance of innovation.............................................................................................................3
ANALYSIS......................................................................................................................................3
4Ps of innovation.........................................................................................................................3
Approaches of innovation............................................................................................................4
Steps for deriving new and innovative drink...............................................................................5
Development of frugal innovation...............................................................................................5
CONCLUSION................................................................................................................................5
Part 2 : Power point presentation.....................................................................................................6
Part 3: PITCH..................................................................................................................................6
Experiment of appropriate techniques for test, iterate and improve............................................7
REFRENCES...................................................................................................................................9

PART-1 : BUSINESS REPORT
INTRODUCTION
Difference between innovation and invention
Basis Innovation Invention
Meaning Innovation means to make
something new or an idea for a
product which is different and
unique, implemented for first
time (Konarev, Konstantinova
and Georgieva, 2019).
Invention means to an idea for
a product occurs which is
never made before.
Activities Innovation is spread across the
organisation and helps in
satisfying needs of customers.
Invention is limited to
research and development
department. In invention
research is done.
Concerned with Innovation is concerned with
various products and process.
Invention involve single
product or process.
Importance of innovation
Vision- Vision of Delamere Dairy company is to increase sales of organisation by innovative
formula and distribution capability.
In Delamere Dairy company, autocratic leadership is applied which leaders are giving
instructions and workers have to follow it. Work is distributed among team members so that it
can be completed on time (Fedorova and Gorodov, 2020). Culture of organisation is good and
employees are getting safe and healthy environment. In other companies democratic leadership is
used in which employees are having right to speak and share their views. Leaders are listening to
what their members are suggesting.
ANALYSIS
4Ps of innovation
There are 4Ps of innovation:
Product – it means to provide good quality product to customers and increase sales of company.
Managers of Delamere dairy should make innovative packing to attract customers.