Innovation & Enterprise: Applying Theories of Innovation and Idea Generation to Develop an Innovative Idea for Tesco's Crunchy Bar
VerifiedAI Summary
This report explores the application of innovation theories and idea generation to develop an innovative product for Tesco's Crunchy Bar. It discusses the challenges and opportunities of expanding the business and implementing new technologies. The report also covers the importance of marketing strategies and the target market of kids and teenagers.