Innovation and Technology in Online Education: Challenges, Opportunities, and Futuristic Technologies

This study discusses the challenges and opportunities of online education in the context of National Sea Life Centre Birmingham, using PESTLE analysis. It also assesses some futuristic technologies, such as 3D images, internet of things, better animation, and artificial intelligence, that can enhance the learning experience. Additionally, it provides a market-oriented solution for supporting approach, which includes identifying needs, finding resources, gathering and managing teams, process management, and monitoring and controlling.

Innovation and Technology

Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY..................................................................................................................................3
Analysing the challenges and opportunities for online education environment..........................3
Assessing some futuristic technologies aligned with project......................................................6
Explaining market oriented solution for supporting approach....................................................7
CONCLUSION................................................................................................................................9
REFERENCES................................................................................................................................1

INTRODUCTION
Innovative technological refers to the new and enhanced process or products whose
characteristics are influentially different from others. Implementing new products and services
can be stated as product innovations and process into application as process innovation that
usually introduced in market. In this present study it would be covering some necessitate aspect
related to innovation and technology (McClements and et.al., 2021). Whereas technological
innovations builds opportunities for entrepreneurs to figure out new organization and introduce
competitive positions.
It would be discussing about challenges as well as opportunities on the basis of online
educational environment in the context of tourist attraction centre which would be described with
the help of PESTLE analysis. It will explain key external factors such as political, economic,
social, technological, legal and environmental which may influence the organization. It is used in
various scenarios that will guide professional and seniors in decision making process.
Furthermore, it will assess future technologies aligning with project. In this manner it will reflect
how technological aspects can be fruitful in order to make better outcomes within specific
environment. At the end of this report it will be covering some key steps for market potential
solution as it comprises incentive with economy and reflect that making essential use of
environment security in adequate ways can drive through efficient process.
MAIN BODY
Analysing the challenges and opportunities for online education environment
Digital tools have provided businesses with opportunity to conduct the business practices
in most appropriate manner as virtual reality states interactive images and videos that enables
viewer with whole 360-degree scenario. In place like National Sea life Centre this tool can be
most effective to capture clear image and highlight them in unique and immerse way to visitors.
Online educational environment has gained the significant concern after crisis and tends to gain
major advantage into business context (Asim and Sorooshian, 2019). Apart from teaching, online
has taken its place into business operations and shape the way of its overall performance.
Nowadays, most of the businesses have generated bunch of profits using innovative practices.
National sea life centre is one of the greatest tourist attraction spot which is situated in
Birmingham. While forming up the online educational environment with the help of
technological aspects can impact both positively and negatively to make visitor favourable with

such services. The major challenging aspect of this could be associates with poor experience
with virtual reality as compared to physical appearance. Whereas opportunity of this could be
stated as increased amount of safety standards whereby visitors can take advantage staying at
their places. This will uplift the growth and recognition among tourist for the place which can
further introduce better image for them. Pestle analysis is the essential factor which can be
supportive to gauge factors that might impact over product and business before it enters into
specific marketplace. It will discuss about challenges and opportunities in depth getting affected
by external environmental factors.
Political factors -
Political factor is significant to concern about as it can impact over the long term
profitability of such places as environment is considered more dynamic in nature with changing
prospects. Management should seek attention towards political aspects aligned with business
whereby instability in relevant country is mandatory as region is dealing with challenging
concerns. Also, there is higher level of corruption and norms within such service providing
sectors. Such increased level of corruption directly impacts over business operations. Some other
rules and legislations regarding wages and employee benefits are crucial which highly influence
the National sea life centre.
Economic factors -
Inflation, savings and interest rates are some major economic concerns which influence
the fundamental practices of National sea life centre. In this manner government interventions
can enable places to cut off the prices for visitors and make their approach more lucrative. There
can be possible chance of breach which can impact over business practices as it is essential to
maintain competitive edge in industry to deal with competitive forces (Capobianco, Basile, Loia,
2021). Tourist income level depicts their spending behaviour for particular services as getting
facilities from VR will cost them minimum amount as compared to physical appearance of spot.
Improving the better user experience will generate maximum profits and this will encourage
people to visit the place or try such new technology with easy access.
Social factors -
Societal culture and way of living will definitely influence culture of such tourist spots,
as belief and population play fundamental role in terms of understanding need of visitors and
further design norms accordingly. Digital tools enable users to collaborate with bunch of

facilities and develop wonderful experience for them which can be shared by them to their
friends and family. Such relations will introduce business to deal with more and more people and
serve them with salubrious concerns as well. Grouping of specific population on the basis of
hierarchy and class among society plays vital role. Moreover, level of education is prevalent
among individuals of host country which would define their understanding for species and
mammals.
Technological factors -
Technological factors are quite significant for business which has shape the way for
business to conduct business in innovative way. By using digital tools for learning and better
enhanced experience for user has served business to generate potential benefited outcomes.
People having easier access to take advantage of such facilities and experiencing something new
and different. Remote working experience is considered as one of the most innovative process
through which visitors can make online use of such technological developments followed by
company. In this manner cost structure at attractive centre should be planned as per technology
which is prevailed and opt by management.
Legal factors –
Legislative measures are quite significant that must be followed to protect some specific
rights. It is essential for them to assess various laws and execute business operations which
would assist to serve with better safety (Christodoulou and Cullinane, 2019). Safety laws in that
way can be fruitful whereby management of such places should seek attention towards health
and safety concerns for visitors and workforce. Also, there are some specific laws such as
intellectual property, e- commerce and consumer protection laws can provide better assistance to
National sea life centre in many ways.
Environmental factors –
Tourist spot places usually have some specific standards and policies which might
influence over profitability in relevant areas. By following the fundamental approach National
sea life can initiate eco- friendly environment culture which would create vast comparison with
other competitors. It will generate the maximum profits and valuable image in the marketplace.
In UK, some environmental laws are mandatory which is to be followed and it has gained more
concern after crisis. Such laws depict the purpose to overcome with any kind of disasters which
might occur in those places.

Thus, from the above analysis it has been examined that several factors have variety of
influence over operations of business. technology plays vital role as it supports chances of
increasing the knowledge and understanding among visitors belongs from different beliefs and
attitudes. While maximize amount of education will tend to serve tourist with knowledge about
multiple types of species and mammals. In education this online remote access will cater pool of
benefits which would definitely increase learning capability among students having different
experience.
Assessing some futuristic technologies aligned with project
Technology has crucial role in online educational environment which would enhance learner
experience into different manner. It develops creative learners as with collaboration and
communication as natural preference for creativity (Bousquet and et.al., 2018). In this manner
technology encourages creativity through serving individuals with outlets for ideas. It can be
clearly stated that emerging technology could improve individuals lives in multiple ways.
Technological advancements are supportive in nature which assist people to complete task in
efficient ways. Organization can make use of some specific measures in their futuristic concern
which would drive advantage in the places which have clearly stated below.
 Use of 3D images – It can be utilized for broad range applications in order to measure,
analyse and arranging parts. To get over with best results in the context and enhancing
the learning ability it is essential to have design system with required performance and
keeping up the environmental constraints in mind. Having a clear image of water based
mammals, and other sea types will increase better understanding among learners. It has
strong presence which means it can be examined and it is special in way which can be
interacted with. These type of visualization will assist everyone to build sense out of
content and enhance possibilities which would be recognized by learners.
 Internet of things – It is one of most thrilling technological trends which usually includes
internet based interconnectivity among everyday device as enabling them to send or
receive data. It will enable better learning experience and role of such practices is going
to increase in future with demand of more aligned and intelligent experiences. Education
sector is familiar to continue with impact as colleges make significant use of aligned
devices. While learners, administrators, and educators collaborate closely as well as

derive insights from information as internet of things tend to serve inroads within
education sector.
 Better animation – Animations helps to visualize as well as simplify complex procedures
and make it easy and attractive to gain attention from people. National sea life centre can
create possible ways to implement animation with their virtual reality to simplify the
process and cater major amount of benefits. It makes possible chances to pair concepts
with evocative images that in turns reflects with long term memory. It is crucial addition
towards more classical forms of learning and it would be providing students with chance
to interact with various type of learning practices. Artificial intelligence – It is simulation of human intelligence within machines that are
planned to think like human as well as mimic their actions. In such learning environment
it would help students to enhance their understanding with rapid and higher quality
learning resources. The clear and concise image will make students to build up their
knowledge about such attraction spots and type of services they provide. Thus, it is one
of the most significant approach which enhance the user experience as getting over
preference data of individual and further implementing them into design with adoption of
several test.
Explaining market oriented solution for supporting approach
The organization can increase their efficiency by gathering appropriate market oriented
solutions which are necessary for evolving their services (Ganda, 2019). This will provide better
road-map to the business for making effective changes in their success. The steps of this market
oriented solution are as follows: Identification of needs - It is crucial for the organization to find the actual challenges
which are frequently found by the consumers to remotely access the National SEA LIFE
Centre Birmingham. This may provide the attractive centre with a better knowledge of
the mitigation strategies which needs to be prepared by them in order to enhance their
performance in the industry. It can be useful for the management to identify the need for
appropriate changes which can maximize their results properly. Finding resources - The next step for the attraction centre is to find the right
technological tools and techniques which can be effective for them to initiate these
changes. The different aspects which will provide them with appropriate support and

convenience to initiate these changes. It can be useful for the National SEA LIFE Centre
Birmingham to fulfil their objectives and provide a quality learning experience to their
learners with the help of these resources. It is necessary for them to increase their
effectiveness in order to implement better strategies which have a positive impact on the
success of the attraction centre. Gathering and managing teams - Hiring effective candidates from different international
labour pools which can be useful for increasing the core competencies of the National
SEA LIFE Centre Birmingham in meeting their objectives. It is necessary to training the
employees and make them aware about the new and advanced methods which can be
useful in achieving better quality of output. This can be beneficial for increasing the
competitive advantage of the business in providing better educational environment to the
students. A competent workforce with appropriate skills can provide better insights for
the completion of the project. Process management - The management of the overall process is necessary for the
National SEA LIFE Centre Birmingham to organize all the resources and workforce to
work collaboratively. This is crucial for increasing the effectiveness of the attraction
centre in achieving better productivity in providing quality education and experience to
the learners (Visvizi, Lytras and Daniela, 2018). Different process management tools can
be used by the organization to allocating all the aspects and increasing the convenience of
the business to grow in the industry. With the help of these aspects, they can surely
achieve their targets and gain better advantage in the competitive environment. Monitoring and controlling - The use of key performance indicators (KPIs) can be
useful for the management to measure the impact of the applied changes on the
development of their technology. It is useful having a track at the progress of the
organization in solving the issues and challenges which are commonly faced by the
learners. This provides better opportunities to National SEA LIFE Centre Birmingham in
increasing their success in the industry and gaining better advantage in providing quality
educational experience to their remote users.

CONCLUSION
From the above study it has been clearly examined that innovation and technology are
fundamental aspects which enhance better functioning of business and enables to cope up with
various people. Innovation is process of forming up the idea that creates value for which
customer will pay for. On the other hand, technology is associated with the process of
maximizing the efficiency of products and services. It aids in monitoring and streamlining the
process and increased efficiency in business operations further assist to reduce cost and enable
business to grow on higher scale. Similarly, it has been figured out in the context of National Sea
life that online educational environment can be challenging but following a systematic approach
will create better opportunities and enhance their service. For such explanation it has been
covered external environment assessment with the help of Pestle analysis. It shows that how
external factors can impact over the business and its operations. Furthermore, it has been clearly
stated that technologies are essential for them and it is suggested that it must be followed in
appropriate manner in order to promote extreme working conditions as compared to other
competitive forces in similar marketplaces. Similarly, it has suggested some futuristic
technological concerns which aligns with online educational environments in order to make
visitor attraction and understanding clear. Lastly, it has explained some crucial steps which is
required to serve market oriented solutions and it has been found that these solutions are
significant for attraction spot.

REFERENCES
Books and journals
Asim, Z. and Sorooshian, S., 2019. Exploring the role of knowledge, innovation and technology
management (KNIT) capabilities that influence research and development. Journal of
Open Innovation: Technology, Market, and Complexity, 5(2), p.21.
Bousquet, J., and et.al., 2018. POLLAR: impact of air POLLution on Asthma and Rhinitis; a
European Institute of Innovation and Technology Health (EIT Health) project. Clinical
and translational allergy, 8(1), pp.1-13.
Capobianco, N., Basile, V., Loia, F., 2021. Toward a sustainable decommissioning of offshore
platforms in the oil and gas industry: a PESTLE analysis. Sustainability, 13(11), p.6266.
Christodoulou, A. and Cullinane, K., 2019. Identifying the main opportunities and challenges
from the implementation of a port energy management system: A SWOT/PESTLE
analysis. Sustainability, 11(21), p.6046.
Ganda, F., 2019. The impact of innovation and technology investments on carbon emissions in
selected organisation for economic Co-operation and development countries. Journal of
cleaner production, 217, pp.469-483.
McClements, D.J., and et.al., 2021. Building a Resilient, sustainable, and healthier food supply
through innovation and technology. Annual review of food science and technology, 12,
pp.1-28.
Visvizi, A., Lytras, M.D. and Daniela, L. eds., 2018. The future of innovation and technology in
education: Policies and practices for teaching and learning excellence. Emerald Group
Publishing.

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