Innovative Digital Workspace for Workplace Transformation: A Study on ASDA

MSBP
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Topic: What does an innovative digital workspace look like..........................................................4
Introduction......................................................................................................................................4
Project planning...............................................................................................................................4
Scope......................................................................................................................................4
Milestones...............................................................................................................................5
Detail of activities...................................................................................................................5
Work break down structure....................................................................................................5
Chapter 1: Literature Review...........................................................................................................6
2.1 Introduction of Literature Review....................................................................................6
2.2 Main body with heading and sub-headings......................................................................6
2.3 Conclusion of Literature Review......................................................................................7
Chapter 1: Methodology..................................................................................................................7
3.1 Research Process..............................................................................................................7
3.2 Research Approach...........................................................................................................7
3.3 Research Strategy.............................................................................................................7
3.4 Research Methodology and Tools....................................................................................8
Chapter 3: Findings and Discussion (Data Presentation & Interpretation)....................................10
Chapter 4: Conclusion and Recommendations..............................................................................15
4.1 Conclusion......................................................................................................................15
4.2 Recommendations..........................................................................................................16
REFERENCES..............................................................................................................................17
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Topic: What does an innovative digital workspace look like
Introduction
Project planning
Research aim:
To determine the need for innovative digital technologies for the company’s workplace
transformation. A study on ASDA
Research Objectives:
 To identify the concept of innovative digital workspace.
 To determine the need for innovative digital technologies for ASDA workplace
transformation.
 To evaluate the challenges that ASDA can face in the process of adopting innovative
digital technologies for workplace transformation.
 To identify the potential strategies that ASDA can implement to overcome the challenges
to adopt innovative digital technologies for workplace transformation.
Research Questions:
 What is the concept of innovative digital workspace?
 What is the need for innovative digital technologies for ASDA workplace
transformation?
 What are the challenges that ASDA can face in the process of adopting innovative digital
technologies for workplace transformation?
 What are the potential strategies that ASDA can implement to overcome the challenges to
adopt innovative digital technologies for workplace transformation?
Scope
Present research is having wider scope as is undertaken on the role of innovative digital
technology to make transformation of workspace of a company. With this research organization
in the retail sector can identify the importance of as well as need of digital technologies for
making transformation of their workplace. This research is conducted on ASDA which is one of
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the leading organization in the retail industry. Thus this research significantly enhance the
company scope to enhance competitiveness in the industry. With the help of this research
company can determine various innovative strategies through which they can transform their
work place and can significantly offer maximum amount of satisfaction to consumers.
Milestones
Present research milestone is to evaluate the role and need for innovative digital technology for
workspace transformation (Meske, 2019). In this by taking advantage of Gantt chart and various
forms of milestone the present research will be accomplished in a systematic manner.
Detail of activities
To conduct present research activities investigator has developed research aims and
objectives. In addition to this a proper plan with the help of Gantt chart accompanied by
literature review, data collection, analysis interpretation along with recommended strategy is
being undertaken in the present research.
Work break down structure
Three months Two months Two
months Three months
Main
research
context
idea Generation
Research
background
Development of
objectives
Literatur
e review
theoretical
framework
collecting
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scholarly article
literature review
Data
collectio
n as well
as
analysis
Collection of
data
Development of
the research
Conclusion as
well as
recommendation
Chapter 1: Literature Review
2.1 Introduction of Literature Review
This forms out to be a vital section of every research project which comprises of analysis and
survey of secondary form of data that is vital and essentially needed to set a framework and base
for an investigation (Hicks, 2019). With respect to current investigation a number of online
articles and journals are analysed which are based on the topic of need for innovative digital
technologies for the company’s workplace transformation a discussion and evaluation of which
is provided as below:
2.2 Main body with heading and sub-headings
Concept of innovative digital workspace
According to the viewpoint of McCarthy, Sammon and Alhassan, (2021) innovative digital
workspace is basically termed as an integration of technological framework which is mainly
designed to provide and manage roles and responsibilities. With the help of advanced and high
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tech technology, it also facilitate workers to access their app and data real time and conduct their
operations effectively regardless of location and any geographical challenges. In today’s business
digital technology is playing important role which not only allow organization to stay
competitive in industry but also benefits employees to have flexible work approach.
Virtualization is significantly increasing in any industry which provide organization easy remote
access to their day to day operation. It also increases content and file sharing which allow
organization to significantly provide satisfaction to customers (VARDARLIER, 2020).
Furthermore it has been analysed that innovative digital workspace is integration of technology
and termed as a modern digital workspace which offers a competitive edge to organization. With
the help of digital workspace framework managers and leaders can have a central control system
which allows to conduct work anytime anywhere and from any device with easy access of
application. Digital work efficiency that significantly benefit organization to assure higher
profitable growth in the industry.
Need for innovative digital technologies for ASDA workplace transformation
According to the viewpoint of Gheidar and ShamiZanjani, (2020) retail industry is inclusive of
aggressive competitive rivalry in which different organizations are taking use of various
strategies policies tools and technology to enhance their profitability and growth, Asda is
operating its operation in the retail sector in which they are facing high competitive rivalry from
companies like Tesco, Sainsbury etc. In this it is essential for organization to influence
consumers and further maximise overall growth and profitability this enhances the need for
innovative digital technology that will benefit Asda to transform its workplace. With the help of
digital workspace technology Asda can assure virtualization of both user desktop and application
with automatic workflow. It also enhance organization employee productivity and further lead
towards lower employee turnover (DiClaudio, 2019). With the help of this organization can also
engage employees and can improve consumer satisfaction and can enhance their overall revenue
generation capability, with the help of digital workspace ASDA can significantly reduce cost and
can conduct operation with cloud based digital workplace software that will significantly help to
enhance their growth and sustainability. According to the above mentioned analysis it has been
stated that in order to stay competitive in the environment and make increase customer
satisfaction level ASDA needs to implement innovative digital technology.
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