Trends in Retail Industry during Pandemic - Analysis of Tesco

This report discusses the trends in the retail industry during the pandemic and analyzes the strategies implemented by Tesco, one of the leading supermarkets in the UK. It covers topics such as AR powered shopping experience, eco-friendly shopping, virtual dressing rooms, home deliveries relying on technology, and focus on personal health and self-care. The report also includes an analysis of Tesco's customer retention strategy and recommendations for improving the brand and financial performance.