Comparison between positive and negative aspects of social media on internet

This report compares and contrasts between the positive and negative aspects of social media on the Internet. It also discusses various challenges of security and privacy that are faced when social media service is used online.

Integrated Professional Skills in
the Digital Age

TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................3
Comparison between positive and negative aspects of social media on internet........................3
Challenges and measures of security and privacy on social media.............................................6
Comparison between Facebook and Twitter................................................................................8
Similarities Between Facebook And Twitter.................................................................................10
CONCLUSION..............................................................................................................................11
REFERENCES................................................................................................................................1

INTRODUCTION
Social media is a platform that allows people to interact with each other, share
information quickly and efficiently through websites or application. This report compares and
contrasts between the positive and negative aspects of social media on the Internet. It also
discusses various challenges of security and privacy that are faced when social media service is
used online. It explains different measures of security and privacy should be taken when social
media services are used online. At last, this report compares between Facebook and Twitter on
the basis of features, application and discussing their suitability for businesses. It also explains
social media is an effective tool for communication between people.
Comparison between positive and negative aspects of social media on internet
Social media provide various benefits to internet and helps in effectively transmission of
information between people thus helps in increasing knowledge and social interaction between
people living in the society. Thus, various positive impacts of social media on internet are as
follows:
Social media facilitate exchange of information through effective internet
connection: Now a day everyone uses internet to exchange information between each other
quickly and effectively this has happened with the help of social media. Social media through
effective internet connection is able to enhances knowledge and skills of people by providing
information. Various video and online course on social media has lead to more use of internet by
people for learning things quickly and easily. Demand of internet has increased because people
are able to exchange information and learn new thing by use of social media in minimum time
and at lower cost.
Internet has grown with social media: Internet is used by everyone in today generation
because of various social sites and webpages. Even Company use social media to promote its
business on large scale to attract large number of customers and enhance its sales and
profitability. As Social media is such platform that attracts large number of customers within
limited time, cost and efforts. So company in order to promote their business on social media and
to get continuous feedback and stay connected with customers demand for more speedy internet
connection. Speedy network also helps in exchange of various crucial information of businesses
through various social sites and webpages and promote new product. Social media is also
medium for entertainment for the people living in the society. People enjoy spending time on

social media as they spent lot of time in surfing various sites, watching videos and playing games
online. Thus, continuous use of social media among younger generation for various purpose has
increase demand of better and effective internet connection. Thus, social media has lead to
popularity of internet in businesses and younger generation.
Increased use of internet: Social media helps in generation of employment and source
of income for many people as by using social media they make video and earn money. It has
pace in growth and development of telecommunication industry and helps in generation of large
number of employment due to increase demands of internet among people. Thus, social media
has provided benefit to internet by increasing its popularity and usage of internet by every
individual. Social sites such as Facebook, Twitter are used by most of the people for sharing
their memories, photo so for it required connection such as 4G and 5G network thus it helps in
timely share such experience with large number of peoples. Living standard of people have
increased due to social media as they are able to know trends and lifestyles of people living away
from each other. Thus, they try to imitate culture and lifestyles of others people in order to look
stylish so it enhances living standard of people living in the society. Therefore, people in order to
bring changes in their lifestyles and increase their knowledge about various culture and dressing
use social-media thus demand for effective internet connection.
Promote economy development: Social media promotes economic development by
enhancing knowledge, skills of people to use updated technology. Different people share new
ideas, view and opinion that help in enchaining knowledge and learning of individual thus
popularity of internet connection increases. Every individual want to have internet connection in
their phone due to various benefit of social media. Increase use of social media among younger
generation increases demand of speedy internet connection thus it helps in growth and
development of telecommunication industry and generate large number of employment. Thus, it
can be stated that social media is able to promote economic development that has increase usage
of internet connection.
Despite various benefits there are certain disadvantages of social media on the internet they are
explained below:
People restrict use of internet: The main disadvantages of social media is it cause
depression and anxiety among people as they spend most of their time surfing on various sites
and web pages this is due to internet. Continuous use of social media through internet impacts

on mental health of people and cause symptoms of anxiety and depression among younger
generation. Problem of Anxiety and depression caused as people compare their life with others
lifestyles which create negative feeling. Thus, because of effective connection and use of social
media people restrict use of internet or avoid it as its possess threat to human health.
Cyberbullying: It is most common threat that internet possess as people meet with new
friends through social media they may come in contact with cruel people. These online attack
causes people mental distress and in certain cases even force them to suicide. Thus, social media
has adversely impact on internet as people start blaming internet that it causes mental distress
among younger generation.
Unhealthy sleeping pattern: Depression and anxiety are the main cause of internet but
continuous using social media through internet lead to poor sleep. It has been seen that people
spend most of their time in using social media at night thus it affects sleeping pattern of
individual. It hampers productivity and performance of individual due to lack of sleep and
energy to perform work or activities. Most of the people think that Internet has impact on the
sleeping pattern and productivity thus they try to avoid use of internet.
General addiction: Internet addiction is more than any addiction of alcohol and cigarette
as it has been noticed that people spend lot of their time using phone or computers. Social media
and online games are big attraction for people as they have become means of entertainment for
the people. Problem attach with internet addiction is not only about their life tendency but is has
adversely impact on their health and had caused symptoms of depression and anxiety.
Continuous surfing on various social sites by younger generation has blame internet network to
have such addiction.
Privacy Disrupted: Internet allows free flow of information so privacy threat is one of
the important negative effect caused by social media on internet. People exchange information
by uploading picture and personal information on social sites. Lot of crucial information such as
bank detail or personal information of individual are leak while using internet. Thus, people
should avoid uploading unnecessary information on social sites to prevent leak of personal
information.
Wastage of time: Internet waste lot of time of productivity time of people as they spend
most of their time watching video, playing games and surfing webpages through social media.
The purpose of internet was to increase knowledge and work performance of people but it is used

as means of entertainment. People in order to use internet tend to spend less time on crucial
activities so it adversely impacts on their productivity and performance. Thus, most of the people
think that having internet connection is waste of time because of social media.
Challenges and measures of security and privacy on social media
There are various challenges and measures of security and privacy that are taken when
social media services used online. Social media security and privacy is important as it contains
lot of information to be shared among people. Challenges related to privacy and security of
social media is as follows:
Challenges of Security and privacy while using social media
Security breaches through negligence: It is common that everyone make mistake so
sometimes people click wrong link or download wrong file while using social media that can be
threat to Cybersecurity. Such issue generally occurs due to careless use of social media through
internet by people which harm them adversely.
Phishing attacks and scams: Most common security challenges are phishing attacks in it
crucial information such bank detail or personal information of individual are obtained by
another person that can be used for any purpose. It is done by sending email which appears like
from a legitimate company and contain link that appear to take on fake company website to fill
information. Thus, in this manner fraudulent will gather personal information such as bank
account number and password. People share unsecured link to others which can be phishing
attract as they not have proper knowledge about it.
Unattended social media accounts: It is important to use all social media account
continuously or supervise and monitor them continuously as idle account are target for hackers.
Hacker may use ideal accounts to post something by individual name thus it may adversely
impact on individual or business as it can send undesirable information to customers.
Account Hacking and impersonation: Nowadays social media hacker’s spammers and
other online criminal are increasing at rapid pace that are targeting social media together
information of individual. They also try to impersonate by get into Facebook and Twitter
accounts thus may use information for undesirable purpose as our social profile contains lot of
personal information.
Staking and harassment: Online Stalking and Cyberbullying are two well-known
threats for privacy and security of accounts and social sites make them easy to perpetrate. In such

case person near you by continuous staking can hack individual account and leak information
that may adversely impact such individual.
Unsecured mobile phones: Threats of privacy and security increases as social media is
mostly used by mobile phones and location based services. Some smartphones collect data
automatically and social media apps are main users of such data. Thus, unsecured mobile phone
act as threat and challenge in security and privacy when social media is used online as stranger
can use phone to use accounts of person and use personal information for undesirable purpose.
Measure to be taken to protect data from various threats of security and privacy while
using social media online.
Measure of Security and privacy to be taken when social media services are used online
Keeping track of accounts: In order to prevent individual form various crime person
should monitor, supervise various accounts continuously. This will save from leakage of crucial
information such as bank detail and passwords of individual by impersonate. As hacker found
that account is left ideal it can use for undesirable purpose or may send information to various
people that may affect individual adversely.
Strong and unique password: It is essential that individual set different and unique
password for each account on Facebook, Instagram and other social sites. As using single
password provide ease to hacker to gather information for all accounts. Whereas single password
for all social sites proves to be threat for individual. Individual by setting strong password
prevent itself from various threats as it is hard to identify password of different accounts.
Lock your phone: Setting password for phone is also essential as unlock phone can be
used by stranger to have access to your social accounts. They can also gather information by
their email, friends and can even change password of various sites. Thus, people should change
and set strong password time to time in order to save our crucial information been leak. Thus,
stranger can't use social accounts that are open in individual phone because of strong password
or phone lock so it prevents from losing data or crucial information of individual.
Don't share private information: Avoid sharing personal information on social sites as
stalker or cyberbullying might use information for undesirable purpose. They may use your name
to send phishing email that may collect crucial data and information from your mobile. They
may also you to judge individual email id and password thus impersonate in name of person and
send unusual messages to people.

Read social sites terms: It is essential to read various terms of social sites for individual
if person wants to use social media effectively and want to save himself from various threats.
Thus, take time to read terms and conditions of social sites to protect data for misused.
Adjust privacy setting of social sites: Different social media has different control to privacy
setting so before exchange of information, pic etc. think whom you want to see, react and
comment. Avoid tagging friend and make custom list for every post to ensure safety and privacy
of data while using social media online.
Adjust privacy setting of social sites: Different social media has different control to
privacy setting so before exchange of information, pic etc. think whom you want to see, react
and comment. Avoid tagging friend and make custom list for every post to ensure safety and
privacy of data while using social media online.
Limit Social media access: It is the best way to secure individual from various threats of
security and privacy. Individual by minimizing use of social media can protect itself from
various threats of hacking accounts or impersonate.
Norton safe web Facebook: It is free app that helps in scanning newsfeed for links that
are not safe and aware about potential threats to individual. Thus, it can be helpful in protecting
data from undesirable use by hacker or spammer.
Comparison between Facebook and Twitter
Social Media is network which connects the people worldwide. Tools of social media are
as follows facebook, witter, linkedIn etc out of which the there is a comparison between
following
Comparison of Facebook and Twitter
Basis Facebook Twitter
Facebook Connects people. While Twitter networks
idea and topics and people
too.
Facebook allows to write a book in
which we can write as much as
words as possible.
Twitter has the word limit
of only 140 words as on per
Tweet.
Facebook allow option of like, In the case of twitter there

Features
comment, share, tag, mark location
etc.
is no other option other
than blogging.
It is a typical social networking
where we have to maintain profile
to connect with the people.
Twitter is the famous
blogging tool which does
not required any profile.
Lifespan of the content is long-
lasting which present on Facebook
for the lifelong.
In twitter the content is
being available for the short
time because of the latest
updates.
On Facebook we can do instant
messaging to the people at the same
time.
In twitter, we cannot do so
because it is only use for
blogging purpose.
Facebook has worldwide
connectivity.
Twitter has the
connectivity to its certain
followers only.
Facebook has video applications in
which the members can upload
videos.
Twitter has no option of
video application it is only
use for blogging purpose.
Applications Facebook has photo applications in
which members can upload pictures,
photo easily.
Twitter has the option
sharing the picture.
It has group application in which
members can join their interest
group and can create their own
group as well to interact (Arora and
et.al., 2019).
Twitter doesn’t have such
kind of option of group it
generally uses for blogging
rather on this the pictures
are share and the views are
been expressed.

It has Posted Application in which
members can post video , photos ,
etc.
Twitter has the Twitterfeed
which helps in
automatically Tweet the
post.
Facebook gives opportunity to
create their own business page and
offer the tool to be creative such as
live video and slide share.
To Expand Business
Twitter Cards can be use
which helps in to set our
website to check who has
gone through our page and
share our post.
Suitability Facebook is ideally suitable for the
small scale business as it is allowed
finding out target audience.
Twitter can be used to build
their organization followers
with the help of Social
Quant. It helps to increase
organisation followers.
Facebook helps in expanding the
business as we can create business
page over facebook .
Twitter helps in
influencing and Engage the
team in opportunity to gain
more Followers for the
organisation.
Facebook can use in certain
business such as Real Estates , as a
source of advertisement of product .
In comparison, twitter does
not have such option it is
only just use for blogging
(Rowe, 2019).
Facebook can be used as a tool for
buying and selling purpose.
Twitter cannot be use like
a tool because it only
prefers blogging.

Similarities Between Facebook And Twitter
Facebook has the feature of posting pictures whereas on the other hand the twitter has the
same feature of sharing pictures. On Facebook we can share our thoughts by writing or posting
in Twitter we can do the same to express our thoughts. On Facebook we have friends as a n
audience whereas on twitter we have followers as an audience.
It can be stated that social media is platform that helps in exchange of information, ideas,
views and opinions between people living away from each other. Social media is used by every
individual for entertainment and share of ideas crucial information to its friends and family.
Now-a-days social media is used by many companies to market its product to large numbers of
customers as most of the people like to send time on social sites. It is most attractive way to
interact and influences customers to make purchase product of company. Customers can easily
make choice about various product by seeing review of customers through social. Business can
also use social media to increase its sales and profitability by providing promotion offer through
social media. It not only save time but also reduces cost of marketing thus helps in enhancing
profitability and sales of the company. Most of the youngster uses social media to stay connected
with their dear ones and friends thus it helps in building relationship. Thus, it can be concluded
that Social media is an effective medium of communication between people staying at distance
places.
CONCLUSION
From the above report it can be concluded that social media plays important role in
exchanging of information quickly and effectively between people living away from each other.
It can also be concluded that social media has various positive aspects on internet such as it
increases knowledge and skills of people and helps in development of economic. On the other
hand, it has certain negative impact such as cyberbullying, hacking of accounts etc. on internet. It
can also be stated that there are number of challenges of security and privacy when social media
services are used online. Thus, various measures to be taken to protect leakage of crucial
information that may harm businesses or individual adversely. It can also be explained that
Facebook and Twitter are examples of social media, and they can be differentiated on the basis
of features, application and suitability for businesses. At last, it can be concluded that social
media is an effective communication tool that promote exchange of information between people
living away from each other within limited time and cost.

REFERENCES
Books and Journals
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Balaji, M. S., Khong, K. W. and Chong, A. Y. L., 2016. Determinants of negative word-of-
mouth communication using social networking sites. Information & Management. 53(4).
pp.528-540.
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Louisiana Chapter of the ACRL. 4(1). pp.1-8.
Marchand, A., Hennig-Thurau, T. and Flemming, J., 2019. Social Media Resources as Strategic
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Rowe, F., 2019. Social Synergy: How Facebook, Twitter, and Instagram Use Integrated
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Sedgwick, R. and et.al., 2019. Social media, internet use and suicide attempts in
adolescents. Current opinion in psychiatry. 32(6). p.534.
Shozi, N. A. and Mtsweni, J., 2019, February. A Socio-Technical Systems Analysis of Privacy
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Warfare and Security: ICCWS 2019.(p. 369). Academic Conferences and publishing
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Online
Kelly A., 2016. Positive Effects of Social Media. [Online]. Available through :
<https://www.teenshield.com/blog/2016/06/28/positive-effects-of-social-media/>.
Newberry C., 2018. Social Media Security Tips to Mitigate Risk. [Online]. Available through :
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