Integrated Professional Skills in the Digital Age - Assignment
Added on 2021-02-19
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INTEGRATED PROFESSIONAL SKILLSIN THE DIGITAL AGE
Table of ContentsINTRODUCTION...........................................................................................................................3LO 1.................................................................................................................................................31) Positive and negative use of internet to business and society. ...............................................3LO 2.................................................................................................................................................52) Threats faced by organisation and society while using internet and measures which shouldbe taken to deal with threats........................................................................................................5LO 3.................................................................................................................................................73) Comparison of different communication providers and its usefulness for business. ............7CONCLUSION................................................................................................................................9REFERENCES..............................................................................................................................11
INTRODUCTIONInternet is a global computer network providing a variety of information andcommunication facilities, consisting of interconnected networks using standardisedcommunication protocols. The study will give details about the positive as well as negative useof internet to business as well as society, ie, how business and society is impacted by positivelyand negatively by using internet. Further the report will highlights various threats which are beenfaced by the society and business while using internet. And after that report will addressmeasures which need to be adopted so that the threats can be minimised(Gosling and Mason,2015). Moreover, study will contain a detailed comparison between various communicationservice providers and its usefulness for business.LO 11) Positive and negative use of internet to business and society. The use of internet has been increased very much these days. The Internet provides usefuldata, information and knowledge for the personal, social and economic development and it is upto the people that how they make use of internet in an positive manner. Positive use of internetmakes our lives simple and easy. The internet is an revolution in information technology. It is amagical tools which helps people in becoming successful in career and business, but only bypositive and productive use of internet. Everything has both negative and positive impacts assuch use of internet also has negative and positive impacts to business as well as society(Goslingand Mason, 2015). Positive use of internet to business and society:Helpful in building relationshipToday the use of internet has been widely expand as everyone uses internet where it isthe students or businessman. Earlier internet was use only by the high class people as it was veryexpensive but nowadays it is used almost by every individual. It helps in bulind relationships asthere are various social media platforms available such as Facebook, Instagram, twitter etc,people makes use of these platforms as by these medium people new people can meet and havegreat conversation. These platform,s provide large audience at single place(Stromer-Galley,2019).. Use of internet removes geographical barriers from between people. People cancommunicative with each other, thus helps in inspiring society by each other. Internet not onlyuseful for socity only but it has an great impact on business also, as it is a easiest way for ab
business to connect with customers and clients. Internet is successful in making businesssuccessful, helps in growing business and achieving its goals. By using Facebook and Instagrambusiness can attract more new customers and retain existing customers. From these platform,sbusinessman get the idea of consumer behaviour, taste and preference of consumers etc. thushelps in better planning for business(Wang and et.al.,2017). Provide information Internet provide information about what is been going in the world, as through facebook,and other social media platforms people gets day to day information. Online network providesinformation like news and new trend in market which helps them in increasing there knowledge.People gets data about that what are the new fashion and trends coming in market ie, what otherpeople are buying etc, helps them in improving their buying behaviour. Online network providesdata about various cultures which are been followed by people ar different places. Internet ishelpful to business in such a way that it provides information about the needs of people, whatproducts people require, what are their taste and preference. It helps business in dealing withcompetitors as by the desired information organisation can make changes. Nowadays onlineshopping website like flip cart, amazon etc are growing very much so business can sell theirproducts by the use of that. Business takes reviews from that that are customers satisfied with theproducts or services and if not, company can take measures to remove that barrier(Wang andet.al.,2017). Negative use of internet to business and society:Lack of knowledgeThe scope of internet has been expand widely but still there are certain people who arenot aware about how to use the internet. People use Facebook and Instagram etc, but they don'tknow the risk of using that, ie. How much information is to be shared, they don't know aboutprivacy. Public makes use of credit card and debit card foer online shopping but they are notaware about that their accounts may be hacked ore miss used by some people. The use of internethas negative impact to business also as it increased insecurity, instability and stress. Today allthe business information is stored online, their confidential data can be accessed by other person,which may lead to loss. The online information can be hacked by competitors. Thus, due to Lackof awareness business can lead ton losses(Botta and et.al., 2016).. Negative feedback
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