This article discusses the importance of intercultural management in business and how to handle cross-cultural problems. It provides a case study of John Smith, a chief technologist who faced difficulties in training Japanese clients. The article suggests ways to better understand cross-cultural problems, such as learning key phrases, understanding different cultures, promoting appreciation of cultural differences, and being open to trying new things. It also explores intercultural theories, including Hofstede's cultural dimensions theory, and provides advice to John on how to improve his approach to cross-cultural management.