Internal and External factors Internal environment defines to

Internal and External factors
Internal environment defines to all the internal forces and
situations that are present in the business which can affect
the working of the business whereas external environment
defines all the external forces which affect the company’s
performance, functionality and working. The report is based
on Amazon that is a multinational company that deals in e-
commerce, digital streaming, cloud computing and artificial
intelligence.
How the external and internal factors effect a
specific business or organization
There are different internal and external factors which
affects the business activities of Amazon. The internal and
external factors that affects the activities of Amazon are as
follows:
Internal Factors
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From the above report it can be concluded that internal
factors as well as external are both responsible for affecting
the business activities of Amazon. There are different
internal and external factors which affect the working style
of the business. And there some impacts of Amazon that
creates and leads to harmful effects on the external
environment forces in various key areas of employment,
technology and society.
Internal factors:
• As being a part of diversification strategy in the business
Amazon is focusing on different key areas for business
profits that can be a risk factor of losing the competitive
advantage for the company.
• Risk factors of losing the margins for the company as the
company is providing free shipping to the customers.
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External factors:
• Constantly there is an increase of wealth disparity among
the customers.
• Increasing rate of cybercrime can be a threats for the
company to run its business.
• Political stability can affect the e-commerce business that
Amazon is running.
The different ways in which the business can
impact on the external environment.
The business activities of Amazon is certainly creating an
impact on the external environment of the society. There are
different key factors through which Amazon is making an
impact on the external environment that are as follows:
 The regular increase in the volume of packaging of the
products materials and the other shipping wastes is
affecting the society 's environment.