International Event and Planning

Running Head: INTERNATION EVENT AND PLANNING
International Event and Planning
Name of the Student
Name of the University

1INTERNATIONAL EVENT AND PLANNING
Format, theme and name of event – what type of
event will be hosted?
(ie. sports day, art show, contest, concert, launch of new
program, etc.)
The event is an art show for one of the most eminent
artists in the modern generation – Maqbool Fida
Husain
Date of event 2nd June, 2019
Time of event 4 PM to 8 PM
Location of event (venue) Talkatora Indoor Stadium, New Delhi
Attendees (ie. Board Members, VIPS, etc.) CM of Delhi, some of the eminent modern day artists,
art enthusiasts and common people
Target audience – who
Who is this promotion targeted at?
What does the audience need to know?
What will hold their interest?
The main target audiences are the art enthusiasts
who are interested in MF Husain’s artworks.
However, there is no bar on attendees – anyone with
a valid ticket is allowed to enter the stadium for the
event.
However, 30% of the seats will be reserved for art
enthusiasts who will participate in auction.
Message – what
What do you want to say to the target audience?
What do you want them to know/do?
 The target audience needs to
be interested in MF Husain’s artworks.
 In spite of artistic genius,
Husain has generated some
controversy in the country. Knowing
this, no audience inside the venue is
allowed to do hate speech or generate
controversy as it is purely an art
exhibition.
Objectives – why
Be clear about what you hope to achieve with this event.
To highlight the legacy of the great art genius MF
Husain
To sell some of the artworks that will surely light up
the personal collections of some art enthusiasts
To raise funds for donating to charity
Detailed description of event – what will take place
(thoroughly describe the activities, etc.)
The show will start with some light music and speech
from Delhi Chief Minister and some of the most