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International Business Assignment | PESTLE Analysis

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Added on  2020-04-21

International Business Assignment | PESTLE Analysis

   Added on 2020-04-21

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Running Head: International BusinessInternational Business
International Business Assignment | PESTLE Analysis_1
International Business 1ContentsPESTLE For H&M fashion company..............................................................................................2P- Political factors........................................................................................................................2E-Economical factors...................................................................................................................2S-Social factors............................................................................................................................3T-Technological factors...............................................................................................................3L-Legal factors.............................................................................................................................3E-Environmental factors..............................................................................................................4References........................................................................................................................................5
International Business Assignment | PESTLE Analysis_2
International Business 2PESTLE For H&M fashion companyP- Political factors The H&M fashion company is well-known company Swedish multinational clothing-retail. The company is going to open the business in new Asia regions that include Turkey, Taiwan, Hong Kong, Macau, Singapore and Malaysia (H&M, 2017). Each region of Asia there is separate traderegulations and laws that need to be followed by the company. For instance, Singapore levies 7%Goods and Services Tax (GST) and 99% of all imports enter duty-free. Similarly, each country has different trade regulations that can impact the working and the expansion plans of the company (Export.gov., 2017). There are certain regulations related to the license that can become the huddle in the formation of the business. E-Economical factorsThe economic factors include inflation, employment, purchasing power and recession. The income of the Asia regions are increasing form last few decades and this shows that there is a rise in the purchasing power of the Asia regions (Barua, 2017). The graph below shows the increase in the income:-
International Business Assignment | PESTLE Analysis_3

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